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Service-Dominant Logic:Premises,Perspectives,Possibilitie
2 个回复 - 1168 次查看 2004年，Robert F. Lusch和Stephen L. Vargo发表了他们关于市场营销理论和实践向“服务主导(S-D)逻辑”发展的开创性文章，描述了从以产品为中心的市场观点到以服务为主导的模式的转变。现在，作者在这本热切期待的书 ...2020-9-1 15:23 - yvonne小天萸 - 创新与战略管理

Service Innovation: A Service-Dominant Logic Perspective
1 个回复 - 549 次查看【作者(必填)】Robert F. Lusch and Satish Nambisan 【文题(必填)】Service Innovation: A Service-Dominant Logic Perspective 【年份(必填)】2015年【全文链接或数据库名称(选填)】MIS Quarterly2021-6-9 16:50 - clx9 - 求助成功区

Co-creating logistics value: a service-dominant logic perspective
1 个回复 - 623 次查看【作者(必填)】 Yazdanparast, Atefeh; Manuj, Ila; Swartz, Stephen M. 【文题(必填)】 Co-creating logistics value: a service-dominant logic perspective 【年份(必填)】 2010 【全文链接或数据库名称(选 ...2020-10-31 16:26 - tk489663 - 求助成功区

co-creating logistics value a service dominant logic perspective
1 个回复 - 610 次查看【作者(必填)】 Yazdanparast, Atefeh; Manuj, Ila; Swartz, Stephen M. 【文题(必填)】 co-creating logistics value a service dominant logic perspective 【年份(必填)】 2010 【全文链接或数据库名称(选填 ...2020-10-7 10:43 - tk489663 - 求助成功区

A customer-dominant logic of service
2 个回复 - 460 次查看【作者(必填)】 Heinonen K，Strandvik T，Mickelsson H J et al. 【文题(必填)】 A customer-dominant logic of service【年份(必填)】 2010 【全文链接或数据库名称(选填)】https://www.emerald.com/insi ...2020-9-7 09:29 - tk489663 - 求助成功区

An ecosystem service-dominant logic? – integrating the ecosystem service approa
3 个回复 - 938 次查看【作者(必填)】 [*]Brent D. Matthiesa, , , [*]Dalia D'Amatoa, , [*]Sami Berghälla, , [*]Tommi Ekholmb, , [*]Hans Fredrik Hoenc, , [*]Jani Holopainena, , [*]Jaana E. Korhonena, , [*]Katja ...2016-12-8 11:33 - xiaodoudou2079 - 求助成功区

Applying complexity theory to deepen service dominant logic: Configural analysis
3 个回复 - 828 次查看【作者(必填)】【文题(必填)】Applying complexity theory to deepen service dominant logic: Configural analysis of customer experience-and-outcome assessments of professional services for personal tr ...2016-12-8 11:59 - xiaodoudou2079 - 求助成功区

Destination marketing and the service-dominant logic: A resource-based operation
2 个回复 - 665 次查看【作者(必填)】 [*]Nathaniel D. Linea, , Author Vitae, [*]Rodney C. Runyan 【文题(必填)】Destination marketing and the service-dominant logic: A resource-based operationalization of strategic ma ...2016-12-8 11:54 - xiaodoudou2079 - 求助成功区

Service-dominant logic 2025
2 个回复 - 1391 次查看【作者(必填)】 [*]Stephen L. Vargoa, , , [*]Robert F. Luschb, 【文题(必填)】Service-dominant logic 2025 【年份(必填)】 2016 【全文链接或数据库名称(选填)】http://www.sciencedirect.com/scie ...2016-12-8 11:30 - xiaodoudou2079 - 求助成功区

Service science and service-dominant logic
1 个回复 - 916 次查看 2016-11-7 20:40 - chenzj322 - 运营管理（物流与供应链管理）

The SAGE Handbook of Service-Dominant Logic
1 个回复 - 982 次查看请问哪位大神有这本书的电子版啊或者能帮忙下载电子版！非常感谢！！！Edited by Stephen Vargo[/backcolor], Edited by Robert F. Lusch[/backcolor]2019-10-5 12:20 - smallpig2008 - 市场营销

专著：The Service-Dominant Logic of Marketing: Dialog, Debate, and Directions
8 个回复 - 2642 次查看【作者(必填)】Edited by: Robert F. Lusch; Stephen L. Vargo 【文题(必填)】The Service-Dominant Logic of Marketing: Dialog,Debate, and Directions 【年份(必填)】2006 【全文链接或数据库名称(选填) ...2013-1-20 13:36 - It's - 求助成功区

Service-Dominant Logic in tourism: the way to loyalty
3 个回复 - 817 次查看【作者(必填)】JJ Blazquez-Resino，A Molina，A Esteban-Talaya 【文题(必填)】Service-Dominant Logic in tourism: the way to loyalty 【年份(必填)】2013 【全文链接或数据库名称(选填)】http://www.ta ...2016-10-16 17:54 - mufulee - 求助成功区

1000币求 Service-Dominant Logic
2 个回复 - 1095 次查看【作者(必填)】by Robert F. Lusch (Author), Stephen L. Vargo (Author) 【文题(必填)】Service-Dominant Logic: Premises, Perspectives, Possibilities 【年份(必填)】2014 【全文链接或数据库名称(选填 ...2015-4-8 22:44 - rickycy - 求助成功区

Inversions of service-dominant logic
1 个回复 - 620 次查看【作者(必填)】SL Vargo, RF Lusch 【文题(必填)】Inversions of service-dominant logic 【年份(必填)】2014 【全文链接或数据库名称(选填)】http://mtq.sagepub.com/content/14/3/239.short2015-3-21 23:17 - warsky - 求助成功区

求文：Service innovation viewed through a service-dominant logic lens
1 个回复 - 639 次查看【作者(必填)】Ordanini, A., and Parasuraman 【文题(必填)】Service innovation viewed through a service-dominant logic lens: a conceptual framework and empirical analysis 【年份(必填)】2011 【全文链接 ...2015-3-17 20:41 - warsky - 求助成功区

[文献] 专著：The Service-Dominant Logic of Marketing: Dialog, Debate, and Direct
0 个回复 - 1380 次查看【作者(必填)】[/backcolor]Edited by: Robert F. Lusch; Stephen L. Vargo[/backcolor] 【文题(必填)】[/backcolor]The Service-Dominant Logic of Marketing: Dialog, Debate, and Direct 【年份(必填)】200 ...2014-4-9 17:06 - wmswl - 悬赏大厅

求Institutional expertise in the Service-Dominant Logic: Knowing how and
1 个回复 - 876 次查看【作者(必填)】Purvis, Martin K.; Purvis, Maryam A. 【文题(必填)】Institutional expertise in the Service-Dominant Logic: Knowing how and knowing what 【年份(必填)】Journal of Marketing Managem ...2013-3-10 14:20 - moorefen - 求助成功区

Striving for Integrated Value Chain Management Given a Service-Dominant Logic…
0 个回复 - 1565 次查看【作者(必填)】Daniel J. Flint and John T. Mentzer 【文题(必填)】Striving for Integrated Value Chain Management Given a Service-Dominant Logic for Marketing 【年份(必填)】2006 【全文链接或数据 ...2013-1-20 13:22 - It's - 文献求助专区

Achieving Advantage with a Service-Dominant Logic
0 个回复 - 1393 次查看【作者(必填)】George Day 【文题(必填)】AchievingAdvantage with a Service-Dominant Logic 【年份(必填)】2006 【全文链接或数据库名称(选填)】2013-1-20 13:03 - It's - 文献求助专区

The Service-Dominant Logic of Marketing: Theoretical Foundations, Pedagogy……
0 个回复 - 866 次查看【作者(必填)】Shelby D. Hunt and Sreedhar Madhavaram 【文题(必填)】The Service-Dominant Logic of Marketing: Theoretical Foundations, Pedagogy, and Resource-Advantage Theory 【年份(必填)】2006 ...2013-1-20 12:59 - It's - 文献求助专区

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