结果:找到“HANDBOOK PSYCHOLOGY”相关内容62个,排序为按回复时间降序,搜索更多相关帖子请点击“高级”
Handbook of consumer psychology-David
1 个回复 - 549 次查看
1. Introduction
2. Consumer information processing
3. Motivation, affect, and consumer decisions
4. Persuasion, attitudes, and social influence
5. Behavioral decision research
6. Products ...
2023-7-19 17:00 - orijump - 经管书评
The Cambridge Handbook of Consumer Psychology
9 个回复 - 1549 次查看
Why do consumers make the purchases they do, and which ones make them truly happy? Why are consumers willing to spend huge sums of money to appear high status? This Handbook addresses these key questi ...
2019-2-14 15:22 - lays2015 - 市场营销
Handbook of Social Psychology
3 个回复 - 1432 次查看
【作者(必填)】
Susan T. Fiske , Daniel T. Gilbert , Gardner Lindzey
【文题(必填)】
Handbook of Social Psychology Volume 1 &2
【年份(必填)】
2010
【全文链接或数据库名称(选填)】
https://www.wile ...
2018-2-23 23:08 - wangbinbin8267 - 求助成功区
Handbook of social psychology,2013,second edition
3 个回复 - 1381 次查看
John DeLamater • Amanda Ward Editors Handbook of Social PsychologySecond EditionPreface (Reprinted From First Edition) The Vision This Handbook is one tangible product of a life-long affaire . W ...
2017-8-30 11:49 - 宁静的城np - 案例库