结果:找到“case marketing”相关内容35个,排序为按回复时间降序,搜索更多相关帖子请点击“高级
Marketing Strategy A Decision-Focused Approach, 8e. Case: 教学中的经典案例
2 个回复 - 974 次查看 [MK612-Pellant]Marketing Strategy A Decision-Focused Approach, 8e. Case: 教学中的经典案例 [MK612-Pellant]Marketing Strategy A Decision-Focused Approach, 8e. Case: 教学中的经典案例 [MK612-P ...2021-9-25 17:53 - Tiger-like - 现金交易版
【HBS Case 市场营销类合集】HBS Case-Marketing 2004-2013 (总计11个Case)
132 个回复 - 25163 次查看 【HBS Case-Marketing 2004-2013】[/backcolor] 1. IKEA Invades America -2004 2. What Is Luxury Without Variety -2006 3. Saxonville Sausage Company -2007 4. Allstate Insurance -2008 5. Dove Evoluti ...2013-5-15 00:36 - Sunz - 案例库
Marketing Research Text and Cases (Robert E Stevens, David L Loudon, Bruce Wrenn
1 个回复 - 526 次查看 Marketing Research Text and Cases (Robert E Stevens, David L Loudon, Bruce Wrenn) Marketing Research Text and Cases (Robert E Stevens, David L Loudon, Bruce Wrenn) 发帖人,商学院-博士学生(研 ...2022-7-16 22:44 - hugohugo0000 - Forum
【2019新书】Social Marketing in Action: Cases from Around the World
13 个回复 - 2523 次查看 Social Marketing in Action: Cases from Around the World by Debra Z. Basil (Editor), Gonzalo Diaz-Meneses (Editor), Michael D. Basil (Editor) About the Author Debra Z. Basil is a Professor of Mark ...2019-5-25 06:47 - slowry - 金融学(理论版)
[2018] Contemporary Case Studies on Fashion Production, Marketing and Operations
6 个回复 - 1395 次查看 Contemporary Case Studies on Fashion Production, Marketing and Operations by Pui-Sze Chow (Editor), Chun-Hung Chiu (Editor), Amy C. Y. Yip (Editor), Ailie K. Y. Tang (Editor) About the Author Dr. ...2018-5-13 10:09 - slowry - 金融学(理论版)
[HBS CASE]哈佛案例 Cunard Line Ltd.: Managing Integrated Marketing Communicati
9 个回复 - 2520 次查看 哈佛商学院经典案例 Cunard Line Ltd.: Managing Integrated Marketing Communications 9-594-046 自购,现与各位分享2016-11-2 05:33 - goldzxy - 案例库
International marketing strategy and theory 4th & 5th ppt cases
0 个回复 - 935 次查看 International marketing strategy and theory 4th & 5th ppts and cases.2019-1-8 10:38 - sy8227 - 市场营销
Cutting Edge Marketing Analytics: Real World Cases
2 个回复 - 2538 次查看 By Rajkumar Venkatesan, Paul Farris, Ronald T. Wilcox FT Press Master practical strategic marketing analysis through real-life case studies and hands-on examples. In Cutting Edge Marketing Analy ...2018-6-15 13:22 - ekscheng - 市场营销
Strategic Marketing: Concepts and Cases
10 个回复 - 1819 次查看 Routledge | English | 2019 | ISBN-10: 113859363X | 158 pages | PDF This book is a unique collection of comprehensive cases that explore concepts and issues surrounding strategic marketing. Chapter ...2018-11-20 13:43 - igs816 - 市场营销
market entry in china - case studies on strategy, marketing, and branding (2016)
5 个回复 - 1336 次查看 market entry in china - case studies on strategy, marketing, and branding (2016)2016-7-24 09:59 - loneshark - 投资人(实务版)
Case 1-2 Marketing Myopia
0 个回复 - 10 次查看 Case 1-2 Marketing Myopia 营销近视症 1960年,哈佛商学院李维持教授(Theodore Levitt)在《哈佛商业评论》里发表了一篇名为《营销近视症》(Marketing Myopia)的文章。这是一篇极具启发性的大作,广受引 ...2020-2-7 17:47 - 黑桃皇后 - Forum
求:《Global Marketing: Contemporary Theory, Practice, and Cases 》
1 个回复 - 978 次查看 ~ Ilan Alon (作者), Eugene D. Jaffe (作者), Donata Vianelli (作者) [*]出版社: McGraw Hill Higher Education (2012年3月1日) [*]平装: 624页 [*]语种: 英语 [*]ISBN: 0078029279 [*]条形码: 978007 ...2014-3-3 14:13 - 唐宋元清 - 悬赏大厅
Adding Social Media to the Marketing Mix (hbr case)
1 个回复 - 643 次查看 Adding Social Media to the Marketing Mix (hbr case)2017-9-3 16:03 - jxg2352 - 版权审核区(不对外开放)
Xerox Book In Time-Marketing case-Harvard Business School
1 个回复 - 727 次查看 XeroxBookInTime-Marketing case HBS2017-9-1 04:12 - 易维 - 版权审核区(不对外开放)
Global Marketing : Contemporary Theory, Practice, and Cases, Second Edition
54 个回复 - 4226 次查看 English | 2017 | ISBN: 1138807885 | 726 Pages | PDF | 23 MB Global Marketing provides students with a truly international treatment of the key principles that every marketing manager should grasp. ...2017-7-1 23:19 - igs816 - 市场营销
International Marketing Management Text and Cases
9 个回复 - 3110 次查看 【资料名称】:International Marketing Management: Text and Cases 【资料作者】:U. C. Mathur (Author) 【资料来源】:Sage Publications Pvt. Ltd; illustrated edition edition 【出版时间】: May 1, 200 ...2010-4-10 13:02 - tombell - 商学院
【新兴市场的服务营销案例】 Services Marketing Cases in Emerging Markets (2016)
5 个回复 - 1438 次查看 Services Marketing Cases in Emerging Markets An Asian Perspective Editors: Sanjit Kumar Roy, Dilip S. Mutum, Bang Nguyen Presents unique case studies from the services sector in emerging ma ...2016-11-9 18:11 - cmwei333 - 商学院
marketing case pack
3 个回复 - 1083 次查看 marketing case pack2016-10-23 01:16 - cheeko - 金融学(理论版)
The Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Deci
23 个回复 - 3134 次查看 Dozens of lively international case studies that help readers put core marketing principles in a real-world contextFrom market research to positioning and brand management to customer relations, marke ...2014-10-26 18:03 - 大家开心 - 市场营销
Services Marketing Text and Cases
2 个回复 - 936 次查看 Services Marketing Text and Cases Second Edition Steve Baron and Kim Harris Published by PALGRAVE MACMILLAN,20032015-11-13 19:09 - toughxiaoqiang - 商学院
高价寻strategic Marketing Problems: Cases and Comments 13 Edition
9 个回复 - 2710 次查看 请问大家有没有以下书籍: [*]Strategic Marketing Problems: Cases and Comments R. Kerin and R. Peterson 13th Edition (Prentice Hall, 2012) [*]Financial Accounting 3rd Edition by Dyckman, Magee, and ...2013-6-11 03:24 - 路可 - 悬赏大厅
Marketing Strategy: Text and Cases
5 个回复 - 1902 次查看 ~ O. C. Ferrell (作者), Michael Hartline (作者) [*]出版社: Cengage Learning (2012年12月20日) [*]平装: 587页 [*]语种: 英语 [*]ISBN: 1285073045 [*]条形码: 97812850730402014-2-19 10:58 - 唐宋元清 - 悬赏大厅
Marketing strategy Text and Cases Sixth Edition Ferrell & Hartline
3 个回复 - 2329 次查看 课本 Marketing strategy Text and Cases Sixth Edition Ferrell & Hartline2014-2-22 12:02 - fcbayern1221 - 市场营销
HBS Case-Marketing 2008-2013
62 个回复 - 10508 次查看 【HBS Case 】【建议打包下载---更省论坛币+免费赠送哈佛案例学习指南中英文版 】[/backcolor] 1. [/backcolor]Allstate Insurance -2008 2. [/backcolor]Dove Evolution of a Brand -2008 3. [/backcolor]Marque ...2013-5-14 17:32 - Sunz - 金融学(理论版)
International Marketing Management Text and Case
4 个回复 - 2776 次查看 International Marketing Management: Text and Cases by U. C. Mathur Sage Publications | 2008 | ISBN: 0761936408 | 596 pages | PDF | 14 MB This is a basic text in International Marketing, a major know ...2013-3-31 13:25 - koalachen2013 - 市场营销
求一个HBS的marketing case-PatientsLikeMe: An Online Community of Patients
0 个回复 - 854 次查看 求一个HBS的marketing case-PatientsLikeMe: An Online Community of Patients,by Sunil Gupta, Jason RiisSource: Harvard Business School22 pages. Publication Date: Feb 16, 2011. Prod. #: 511093-PDF-ENG2014-3-23 09:26 - cazhou - 悬赏大厅
求一个HBS的marketing case-ASUSTek Computer Inc. Eee PC (A)
0 个回复 - 709 次查看 求一个hbs的marketing case, ASUSTek Computer Inc. Eee PC (A)- 16 pages. Publication Date: Jul 09, 2008. Prod. #: 609011-PDF-ENG2014-3-23 09:24 - cazhou - 悬赏大厅
国际营销international marketing 英文课件及英文case
6 个回复 - 3680 次查看 包含17个课件和15个case study 还有一些历年考题(非常简单那种) core text: Hollensen S. (2011), Global Marketing. A decision-oriented approach. 5th edition. Harlow: Pearson Education.2013-4-1 09:05 - chbjycy - 市场营销
Marketing Cases from Emerging Markets 2013
2 个回复 - 1178 次查看 Dilip S. Mutum, "Marketing Cases from Emerging Markets" English | ISBN: 3642368603 | 2013 | 350 pages | PDF | 3 MB Despite the fact that experts acknowledge the importance of the emerging market ...2013-9-19 20:01 - koalachen2013 - 市场营销
(复习笔记,case答案,Q&A)International Marketing & Export Management
0 个回复 - 1622 次查看 Author: Gerald Albaum, Edwin Duerr International Marketing and Export Management 6th edition 复习笔记, case答案, Q&A (223pages)2012-9-16 02:30 - javanee - 商学院
[分享]Marketing case
6 个回复 - 1710 次查看 2007-6-10 23:11 - suzi-wu - 市场营销
【enjoy n share】Marketing Case
2 个回复 - 1950 次查看 2010-6-28 14:11 - enjoynshare - 休闲灌水