Marketing Research: An Applied Approach by Naresh K. Malhotra 30 个回复 - 4165 次查看
English | 12 Jun. 2017 | ISBN: 1292103124 | 976 Pages | PDF (True) | 22 MB
Offering a clear explanation and discussion of concepts and valued for its comprehensive nature, the European version of t ...2017-6-8 14:10 - igs816 - 市场营销
Marketing: Defined, Explained, Applied, 2nd edition 17 个回复 - 648 次查看
English | ISBN: 1292042222 | 2014 | 352 pages | PDF
For undergraduate Principles of Marketing courses.
A unique breakdown of marketing that speaks to students’ learning style.
Marketing: ...2018-6-27 14:51 - igs816 - 经管书评
Marketing Research: an applied orientation 6th edition 3 个回复 - 3335 次查看
这是我目前读到的最全面清晰易懂的市场营销调研类书籍,与大家分享。
Marketing Research: An Applied OrientationAuthor: Naresh K. Malhotra
Publication Date: July 17, 2009 | ISBN-10: 0136085431 | ISBN-13: ...2015-10-6 17:32 - 小恶魔君君 - 市场营销