结果：找到“consumer Scale”相关内容8个，排序为按回复时间降序，搜索更多相关帖子请点击“高级”
Marketing Scales Handboo Multi-Item Measures for Consumer Insight Research (Gord
1 个回复 - 274 次查看 Marketing Scales Handboo Multi-Item Measures for Consumer Insight Research (Gordon C. Bruner II) Marketing Scales Handboo Multi-Item Measures for Consumer Insight Research (Gordon C. Bruner II) ...2022-7-16 21:50 - hugohugo0000 - Forum
1 个回复 - 274 次查看 Marketing Scales Handboo Multi-Item Measures for Consumer Insight Research (Gordon C. Bruner II) Marketing Scales Handboo Multi-Item Measures for Consumer Insight Research (Gordon C. Bruner II) ...2022-7-16 21:50 - hugohugo0000 - Forum
SERVQUAL: A multiple-item scale for measuring consumer perceptions of service
2 个回复 - 1651 次查看 【作者(必填)】 A Parasuraman， VA Zeithaml， LL Berry【文题(必填)】 SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality. 【年份(必填)】 1988 【全文链接或数据库名 ...2018-8-17 20:26 - zll527 - 求助成功区
2 个回复 - 1651 次查看 【作者(必填)】 A Parasuraman， VA Zeithaml， LL Berry【文题(必填)】 SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality. 【年份(必填)】 1988 【全文链接或数据库名 ...2018-8-17 20:26 - zll527 - 求助成功区
Marketing scales handbook : multi-item measures for consumer insight research. V
18 个回复 - 5078 次查看 The most recent book in the long-running Marketing Scales Handbook series is Volume 7. It picks up where Volume 6 ended and, as was true with that book, the scales in the new volume are overwhelmingly ...2014-11-14 04:36 - 大家开心 - 市场营销
18 个回复 - 5078 次查看 The most recent book in the long-running Marketing Scales Handbook series is Volume 7. It picks up where Volume 6 ended and, as was true with that book, the scales in the new volume are overwhelmingly ...2014-11-14 04:36 - 大家开心 - 市场营销
A Scale for Measuring Consumer Perceptions of Corporate Social Responsibility Fo
1 个回复 - 520 次查看 【作者(必填)】Alejandro Alvarado-Herrera, Enrique Bigne, Joaquín Aldas-Manzano, Rafael Curras-Perez 【文题(必填)】A Scale for Measuring Consumer Perceptions of Corporate Social Responsibility Foll ...2018-5-14 17:15 - hpeng520 - 求助成功区
1 个回复 - 520 次查看 【作者(必填)】Alejandro Alvarado-Herrera, Enrique Bigne, Joaquín Aldas-Manzano, Rafael Curras-Perez 【文题(必填)】A Scale for Measuring Consumer Perceptions of Corporate Social Responsibility Foll ...2018-5-14 17:15 - hpeng520 - 求助成功区
Development and validation of the self-gifting consumerbehaviour scale
1 个回复 - 951 次查看 【作者(必填)】Mortimer, Gary；Bougoure, Ursula Sigrid；Fazal-E-Hasan, Syed 【文题(必填)】 Development and validation of the self-gifting consumerbehaviour scale 【年份(必填)】2015 【全文链接或 ...2015-11-14 17:02 - yuanhaixia - 求助成功区
1 个回复 - 951 次查看 【作者(必填)】Mortimer, Gary；Bougoure, Ursula Sigrid；Fazal-E-Hasan, Syed 【文题(必填)】 Development and validation of the self-gifting consumerbehaviour scale 【年份(必填)】2015 【全文链接或 ...2015-11-14 17:02 - yuanhaixia - 求助成功区
The brand dependence scale: measuring consumers’ use of brand name
6 个回复 - 934 次查看 【作者(必填)】Dennis N. Bristow, Kenneth C. Schneider, Drue K. Schuler 【文题(必填)】The brand dependence scale: measuring consumers’ use of brand name to differentiate among product alternatives ...2015-2-3 10:13 - rockaby - 求助成功区
6 个回复 - 934 次查看 【作者(必填)】Dennis N. Bristow, Kenneth C. Schneider, Drue K. Schuler 【文题(必填)】The brand dependence scale: measuring consumers’ use of brand name to differentiate among product alternatives ...2015-2-3 10:13 - rockaby - 求助成功区
consumer preferences for product origin and processing scale: the case of
1 个回复 - 745 次查看 【作者(必填)】Hikaru Hanawa peterson, xianchong li 【文题(必填)】consumer preferences for product origin and processing scale: the case of 【年份(必填)】2011 【全文链接或数据库名称(选填)】ht ...2013-6-10 10:11 - kuailemyt - 求助成功区
1 个回复 - 745 次查看 【作者(必填)】Hikaru Hanawa peterson, xianchong li 【文题(必填)】consumer preferences for product origin and processing scale: the case of 【年份(必填)】2011 【全文链接或数据库名称(选填)】ht ...2013-6-10 10:11 - kuailemyt - 求助成功区
Consumer perceived value: The development of a multiple item scale
1 个回复 - 2251 次查看 【作者(必填)】Jillian C Sweeneya, Geoffrey N Soutar 【文题(必填)】Consumer perceived value: The development of a multiple item scale 【年份(必填)】Journal of Retailing Volume ...2013-1-12 20:25 - Renesmee8989 - 求助成功区
1 个回复 - 2251 次查看 【作者(必填)】Jillian C Sweeneya, Geoffrey N Soutar 【文题(必填)】Consumer perceived value: The development of a multiple item scale 【年份(必填)】Journal of Retailing Volume ...2013-1-12 20:25 - Renesmee8989 - 求助成功区
