结果：找到“consumer psychology”相关内容16个，排序为按回复时间降序，搜索更多相关帖子请点击“高级”
跨境电商研究与线上消费者心理学Online Consumer Psychology1 个回复 - 182 次查看 跨境电商研究与线上消费者心理学/hand out paper-Online Consumer Psychology Refrerence material: Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World (Ad ...2024-2-24 09:08 - Kathy-202109 - 现金交易版
战略品牌管理The luxury brand strategy challenge,Luxury and cosmic management3 个回复 - 1374 次查看 战略品牌管理The luxury brand strategy challenge,Luxury and cosmic management 1 luxury（2）。pdf 2 luxury.pdf 3 social networks.pdf 4 5 brand psychoa.pdf 7 logo（2）。pdf 8 consumer psycholog ...2022-4-30 12:01 - Kathy-202109 - 现金交易版
Handbook of consumer psychology-David
1 个回复 - 549 次查看 1. Introduction 2. Consumer information processing 3. Motivation, affect, and consumer decisions 4. Persuasion, attitudes, and social influence 5. Behavioral decision research 6. Products ...2023-7-19 17:00 - orijump - 经管书评
1 个回复 - 549 次查看 1. Introduction 2. Consumer information processing 3. Motivation, affect, and consumer decisions 4. Persuasion, attitudes, and social influence 5. Behavioral decision research 6. Products ...2023-7-19 17:00 - orijump - 经管书评
【2013】Social Psychology and Theories of Consumer Culture
72 个回复 - 7984 次查看 【2013】Social Psychology and Theories of Consumer Culture: A Political Economy Perspective Book 图书名称： Social Psychology and Theories of Consumer Culture: A Political Economy Perspective Au ...2015-9-4 11:50 - kychan - 管理科学
72 个回复 - 7984 次查看 【2013】Social Psychology and Theories of Consumer Culture: A Political Economy Perspective Book 图书名称： Social Psychology and Theories of Consumer Culture: A Political Economy Perspective Au ...2015-9-4 11:50 - kychan - 管理科学
The Cambridge Handbook of Consumer Psychology
9 个回复 - 1550 次查看 Why do consumers make the purchases they do, and which ones make them truly happy? Why are consumers willing to spend huge sums of money to appear high status? This Handbook addresses these key questi ...2019-2-14 15:22 - lays2015 - 市场营销
9 个回复 - 1550 次查看 Why do consumers make the purchases they do, and which ones make them truly happy? Why are consumers willing to spend huge sums of money to appear high status? This Handbook addresses these key questi ...2019-2-14 15:22 - lays2015 - 市场营销
【2019新书】The Psychology of Financial Consumer Behavior
19 个回复 - 3022 次查看 The Psychology of Financial Consumer Behavior by Dominika Maison (Author) About the Author Dominika Maison is a Professor working at the Faculty of Psychology at the University of Warsaw and own ...2019-7-29 09:03 - slowry - 金融学（理论版）
19 个回复 - 3022 次查看 The Psychology of Financial Consumer Behavior by Dominika Maison (Author) About the Author Dominika Maison is a Professor working at the Faculty of Psychology at the University of Warsaw and own ...2019-7-29 09:03 - slowry - 金融学（理论版）
Consumer Psychology: A life span developmental approach 2018
0 个回复 - 921 次查看 Title: Consumer Psychology: A life span developmental approach Year: 2018 Author: Brian M. Young Publiher: Palgrave macmillan2019-9-14 04:27 - wmwong - 市场营销
0 个回复 - 921 次查看 Title: Consumer Psychology: A life span developmental approach Year: 2018 Author: Brian M. Young Publiher: Palgrave macmillan2019-9-14 04:27 - wmwong - 市场营销
Handbook of consumer psychology 电子书
10 个回复 - 3330 次查看 消费心理方面的经典书籍，英文原书PDF版，1290页2012-3-29 10:49 - 丁丁123 - 市场营销
10 个回复 - 3330 次查看 消费心理方面的经典书籍，英文原书PDF版，1290页2012-3-29 10:49 - 丁丁123 - 市场营销
Consumer Psychology: A Life Span Developmental Approach
26 个回复 - 1533 次查看 English | PDF | 2018 | 361 Pages | ISBN : 331990910X This book approaches consumer psychology from a unique perspective - it covers the entire lifespan, from birth to old age. Childhood and yout ...2018-7-9 14:46 - igs816 - 经管书评
26 个回复 - 1533 次查看 English | PDF | 2018 | 361 Pages | ISBN : 331990910X This book approaches consumer psychology from a unique perspective - it covers the entire lifespan, from birth to old age. Childhood and yout ...2018-7-9 14:46 - igs816 - 经管书评
The Dark Side of Social Media : A Consumer Psychology Perspective
22 个回复 - 1298 次查看 English | 2018 | ISBN: 1138052566 | 271 Pages | PDF | 3 MB The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of socia ...2017-12-21 23:45 - igs816 - 经管书评
22 个回复 - 1298 次查看 English | 2018 | ISBN: 1138052566 | 271 Pages | PDF | 3 MB The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of socia ...2017-12-21 23:45 - igs816 - 经管书评
求the cambridge handbook of consumer psychology
0 个回复 - 594 次查看 求the cambridge handbook of consumer psychology2022-8-22 04:53 - sunphony - 新手入门区
0 个回复 - 594 次查看 求the cambridge handbook of consumer psychology2022-8-22 04:53 - sunphony - 新手入门区
【学习笔记】求助
The Psychology of Financial Consumer Behavior这本书
0 个回复 - 463 次查看 求助 The Psychology of Financial Consumer Behavior这本书2020-2-8 16:08 - zhqing1023 - Forum
0 个回复 - 463 次查看 求助 The Psychology of Financial Consumer Behavior这本书2020-2-8 16:08 - zhqing1023 - Forum
麦哲学术：JCP（Journal of Consumer Psychology ）2020年01月刊论文摘要汇编
0 个回复 - 1520 次查看 本文转编于微信公众号：麦哲学术获取更多管理学权威期刊学术前沿，请关注我们！ 1. BANOVA：消费者心理学实验的贝叶斯分析BANOVA:Bayesian Analysis of Experiments in Consumer Psychology作者：Michel Wedel ...2019-12-30 15:37 - 麦哲学术 - 商学院
0 个回复 - 1520 次查看 本文转编于微信公众号：麦哲学术获取更多管理学权威期刊学术前沿，请关注我们！ 1. BANOVA：消费者心理学实验的贝叶斯分析BANOVA:Bayesian Analysis of Experiments in Consumer Psychology作者：Michel Wedel ...2019-12-30 15:37 - 麦哲学术 - 商学院
The consumer psychology of customer–brand relationships
1 个回复 - 676 次查看 【作者(必填)】 Bernd Schmitt 【文题(必填)】 The consumer psychology of customer–brand relationships: Extending the AA Relationship model 【年份(必填)】 2013 【全文链接或数据库名称(选填)】http:// ...2014-12-23 14:50 - rockaby - 求助成功区
1 个回复 - 676 次查看 【作者(必填)】 Bernd Schmitt 【文题(必填)】 The consumer psychology of customer–brand relationships: Extending the AA Relationship model 【年份(必填)】 2013 【全文链接或数据库名称(选填)】http:// ...2014-12-23 14:50 - rockaby - 求助成功区
Online Consumer Psychology
1 个回复 - 2667 次查看 <STRONG>Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World <BR><BR><BR></STRONG><a href="http://pixhost.eu/avaxhome/big_show.php?/ ...2007-6-1 19:40 - zhushiyou - 宏观经济学
1 个回复 - 2667 次查看 <STRONG>Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World <BR><BR><BR></STRONG><a href="http://pixhost.eu/avaxhome/big_show.php?/ ...2007-6-1 19:40 - zhushiyou - 宏观经济学
Handbook of Consumer Psychology
3 个回复 - 1922 次查看 2009年最新的，供大家参考，有做CB欢迎交流2010-4-16 09:57 - sunny.pan - 文献求助专区
3 个回复 - 1922 次查看 2009年最新的，供大家参考，有做CB欢迎交流2010-4-16 09:57 - sunny.pan - 文献求助专区
