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菲利普·科特勒-Marketing 3.0--From Products to Customers to the Human Spirit
7 个回复 - 2233 次查看 The new model formarketing- Marketing 3.0 -treats customers not as mere consumers but as thecomplex, multi-dimensional human beings that they are. Customers, in turn, arechoosing companies and produ ...2014-9-14 13:36 - karleenchan - 经管书评

【独家发布】【2013】Marketing of high-technology products and innovations
28 个回复 - 3445 次查看【2013】Marketing of high-technology products and innovations Book 图书名称：Marketing of high-technology products and innovations (International Version Author 作者： Mohr, Jakki; Sengupta, Sanj ...2018-6-11 16:17 - kychan - 管理科学

Modeling the marketingmix influence in new-product diffusion
1 个回复 - 584 次查看【作者(必填)】Bass, F. M., T. V. Krishnan, D. C. Jain. 【文题(必填)】Modeling the marketing mix influence in new-product diffusion 【年份(必填)】2000 【全文链接或数据库名称(选填)】V. Mahajan, ...2020-10-2 10:18 - sailing3200 - 文献求助专区

Travel Marketing, Tourism Economics and the Airline Product
0 个回复 - 637 次查看 2020-10-14 22:24 - Amy_Swift - Forum

[2018] Contemporary Case Studies on Fashion Production, Marketing and Operations
6 个回复 - 1357 次查看 Contemporary Case Studies on Fashion Production, Marketing and Operations by Pui-Sze Chow (Editor), Chun-Hung Chiu (Editor), Amy C. Y. Yip (Editor), Ailie K. Y. Tang (Editor) About the Author Dr. ...2018-5-13 10:09 - slowry - 金融学（理论版）

Product Life Cycles as Marketing Models
2 个回复 - 550 次查看【作者(必填)】William E. Cox 【文题(必填)】Product Life Cycles as Marketing Models 【年份(必填)】1967 【全文链接或数据库名称(选填)】https://www.researchgate.net/publication/24102306_Product_Lif ...2019-9-6 00:20 - victorbian - 求助成功区

Product Life Cycles as Marketing Models
1 个回复 - 445 次查看【作者(必填)】William E. Cox 【文题(必填)】Product Life Cycles as Marketing Models 【年份(必填)】1967 【全文链接或数据库名称(选填)】https://www.researchgate.net/publication/24102306_Product_Lif ...2019-9-3 21:56 - victorbian - 求助成功区

AI for marketing and product innovation (2018)
4 个回复 - 1286 次查看 AI for marketing and product innovation - powerful new tools for predicting trends, connecting with customers, and closing sales (2018) (.epub)2018-12-24 10:30 - loneshark - Forum

Development, Production, and Postmarketing Surveillance of Hepatitis A Vaccines
1 个回复 - 396 次查看【作者(必填)】Fuqiang Cui, Xiaofeng Liang, Fuzhen Wang, Hui Zheng, Yvan J Hutin, Weizhong Yang[/backcolor] 【文题(必填)】Development, Production, and Postmarketing Surveillance of Hepatitis A Vacci ...2018-12-17 19:53 - andy162639 - 求助成功区

The Value of Marketing Crowdsourced New Products
8 个回复 - 1134 次查看 2017-3-17 21:47 - 匿名 - 求助成功区

On the Simple Economics of Advertising, Marketing, and Product Design
1 个回复 - 703 次查看【作者(必填)】 [*]Justin P. Johnson [*]David P. Myatt 【文题(必填)】On the Simple Economics of Advertising, Marketing, and Product Design 【年份(必填)】2006 【全文链接或数据库名称(选填)】http ...2016-11-28 12:41 - mzpzjh - 求助成功区

Implications of channel structure for marketing remanufactured products
2 个回复 - 862 次查看【作者(必填)】 Yu Xiong , Wei Yan 【文题(必填)】 Implications of channel structure for marketing remanufactured products【年份(必填)】 2015 【全文链接或数据库名称(选填)】 http://www.indersc ...2016-7-6 20:12 - lqqzzu - 求助成功区

A Simultaneous Decision Model for Production, Marketing and Finance
2 个回复 - 679 次查看【作者(必填)】William W. Damon 【文题(必填)】A Simultaneous Decision Model for Production, Marketing and Finance 【年份(必填)】1992 【全文链接或数据库名称(选填)】2016-6-19 15:39 - sailing3200 - 求助成功区

找书Marketing of High-Technology Products and Innovations
1 个回复 - 1459 次查看请问哪位前辈有Marketing of High-Technology Products and Innovations这本书的电子版？希望阁下可以与共享以下。感激不尽。我刚开始读MBA，在marketing这门课程中需要用到这本书。2009-11-26 01:53 - alexander.yin - 休闲灌水

Whisky-Technology, Production and Marketing 2nd 2015
0 个回复 - 1085 次查看 Book: Whisky-Technology, Production and Marketing Authors: Graham Stewart, Inge Russell ISBN13: 9780124017351 ISBN10: 0124017355 Summary: Whisky: Technology, Production and Marketing explains in t ...2016-3-13 23:43 - Dim. - 行业分析报告

The Network Value of Products来自于《joural of marketing》
0 个回复 - 1088 次查看第一篇：The Network Value of Products来自于《joural of marketing》时间：May 2013, Vol. 77, No. 3 (May 2013) pp. 1-14 第二篇：Leveraging Trends in Online Searches for Product Features in Market ...2015-3-25 22:02 - suzhenxingsu - 现金交易版

Supporting New Product or Service Introductions: Location, Marketing, and Word o
2 个回复 - 966 次查看急需这篇文章，谢谢帮忙【作者(必填)】Vahideh Sadat AbediMihaylo College of Business and Economics, California State University Fullerton, Fullerton, California 92831 vabedi@fullerton.edu, Oded Berm ...2014-10-13 21:02 - a20060770 - 求助成功区

Marketing as production: the development of a concept.
1 个回复 - 829 次查看 Dixon, D. F. (1990). Marketing as production: the development of a concept. Journal of the Academy of Marketing Science, 18(4), 337-343.2014-10-13 08:53 - fancymarshal - 求助成功区

Supporting New Product or Service Introductions: Location, Marketing, and Word o
1 个回复 - 889 次查看【作者(必填)】 Vahideh Sadat Abedi Mihaylo College of Business and Economics, California State University Fullerton, Fullerton, California 92831 vabedi@fullerton.edu, Oded Berman Rotman School ...2014-10-10 23:13 - pplain - 求助成功区

[下载]Marketing of high-tech products, services and innovations
2 个回复 - 2931 次查看 ,以前发的是不是我没压缩,对不起,降价[/Point] [本帖因为无内容,大家暂时不要购买,请发贴者尽快编辑修正。]<br>shwany  对此出售贴进行购买者 quietlamb 金钱 +6,出售者 d ...2009-5-25 23:00 - dth9 - 创业论坛

Effects of marketing-manufacturing integration on new product development time
3 个回复 - 714 次查看【作者(必填)】 [*]Morgan Swinka, [*]Michael Song 【文题(必填)】Effects of marketing-manufacturing integration on new product development time and competitive advantage 【年份(必填)】2007 【全 ...2013-4-29 22:25 - xiaodoudou2079 - 求助成功区

Forest Products Trade and Marketing（林业经济全英文）
0 个回复 - 953 次查看 2012-5-31 17:25 - ts91 - 世界经济与国际贸易

TRADEMARKS AS AN INDICATOR OF PRODUCT AND MARKETING INNOVATIONS
0 个回复 - 1577 次查看 OECD STI WORKING PAPER 2009/62009-8-22 08:38 - tyn - 创业论坛

Marketing Plan for value added product
0 个回复 - 1465 次查看 Inter-American Program for the Promotion of Trade, Agribusiness and Food Safety2009-8-3 15:45 - tonyyang70 - 市场营销

Third-party Product Review and Firm Marketing Strategy_MkS2005.pdf
2 个回复 - 1357 次查看 <br/>2009-2-25 02:03 - iwomma - 市场营销

[下载]Marketing of high-tech products, services and innovations
3 个回复 - 2193 次查看 2009-5-18 11:58 - dth9 - 创业论坛

MkS2003_R&D, Marketing, and the Success of Next-Generation Products_Elie Ofe
0 个回复 - 1048 次查看 2009-2-25 01:29 - iwomma - 市场营销

Product And Branding Innovations In The Australian Beef Marketing System
0 个回复 - 386 次查看 2006-5-29 20:12 - 政治论文688 - Forum

Micro and meso-level issues affecting potato production and marketing in th...
0 个回复 - 288 次查看 2006-4-9 20:41 - 和平崛起644 - Forum

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