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【经典教材系列】Building Models for Marketing Decisions
127 个回复 - 9482 次查看经典教材降价出售期已过，想要随时跟踪最新好书，请点击头像下方“加关注”。关注成功后，查看这里即可：三步走把千本好书“一网打尽”！。 [相关阅读] 【经典教材系列】（资料汇总帖，附链接，持续添加中） ...2015-11-24 11:11 - wwqqer - 市场营销

Quantitative models in marketing research (Philip Hans Franses, Richard Paap)
1 个回复 - 324 次查看 Quantitative models in marketing research (Philip Hans Franses, Richard Paap) Quantitative models in marketing research (Philip Hans Franses, Richard Paap) 发帖人，商学院-博士学生（研究方向： ...2022-7-16 21:49 - hugohugo0000 - Forum

求 Marketing Analytics: Strategic Models and Metrics
3 个回复 - 2460 次查看作者：Stephan Sorger2013-9-29 14:48 - 乌鸦杜子腾 - 悬赏大厅

Modeling the marketingmix influence in new-product diffusion
1 个回复 - 586 次查看【作者(必填)】Bass, F. M., T. V. Krishnan, D. C. Jain. 【文题(必填)】Modeling the marketing mix influence in new-product diffusion 【年份(必填)】2000 【全文链接或数据库名称(选填)】V. Mahajan, ...2020-10-2 10:18 - sailing3200 - 文献求助专区

【经典教材系列】Quantitative Modelling in Marketing and Management (第2版)
67 个回复 - 8526 次查看经典教材2015年第2版（共569页），降价出售3天，想要随时跟踪最新好书，请点击头像下方“加关注”。关注成功后，查看这里即可：三步走把千本好书“一网打尽”！。 [相关阅读] 【经典教材系列】（资料汇总帖，附 ...2016-2-6 18:17 - wwqqer - 市场营销

Future Model for Marketing 3.0
0 个回复 - 5 次查看 chapter 2 Future Model for Marketing 3.0 Source : Kotler,P(2013). Marketing 3.0-From Products to Customers to the Human Spirit,Wiley., p28-47.2020-2-23 15:14 - 黑桃皇后 - Forum

Product Life Cycles as Marketing Models
2 个回复 - 551 次查看【作者(必填)】William E. Cox 【文题(必填)】Product Life Cycles as Marketing Models 【年份(必填)】1967 【全文链接或数据库名称(选填)】https://www.researchgate.net/publication/24102306_Product_Lif ...2019-9-6 00:20 - victorbian - 求助成功区

Product Life Cycles as Marketing Models
1 个回复 - 447 次查看【作者(必填)】William E. Cox 【文题(必填)】Product Life Cycles as Marketing Models 【年份(必填)】1967 【全文链接或数据库名称(选填)】https://www.researchgate.net/publication/24102306_Product_Lif ...2019-9-3 21:56 - victorbian - 求助成功区

Choice Models in Marketing: Economic Assumptions, Challenges and Trends
4 个回复 - 687 次查看【作者(必填)】Sandeep R. Chandukala, Jaehwan Kim, Thomas Otter, Peter E. Rossi and Greg M. Allenby 【文题(必填)】Choice Models in Marketing: Economic Assumptions, Challenges and Trends 【年份(必 ...2019-5-23 02:44 - dreamtree - 求助成功区

『求书』：Marketing Models (Hardcover) by Gary L. Lilien pdf 2010
5 个回复 - 2455 次查看求Marketing Models (Hardcover) by Gary L. Lilien （2010）的电子版书籍！！！（论坛币支付）。如果有1992年的那一版本也可以哦。希望是可编辑的电子书籍！！2017-3-6 10:54 - 企鹅8217 - 市场营销

【求助】marketing models教材
1 个回复 - 885 次查看【求助】marketing models教材，GARY L.LILIEN PHILIP KOTLER编写2015-10-15 15:58 - 476130868 - 爱问频道

The general theory of marketing ethics: A partial test of the model
2 个回复 - 374 次查看【作者(必填)】 S.J. Vitell[/backcolor]，S.D. Hunt[/backcolor] 【文题(必填)】The general theory of marketing ethics: A partial test of the model[/backcolor] 【年份(必填)】1993 【全文链接或数据库名 ...2019-3-20 13:57 - kunpop - 求助成功区

Marketing Data Science: Modeling Techniques in Predictive Analytics PDF
8 个回复 - 4775 次查看 PDF version。 Marketing Data Science: Modeling Techniques in Predictive Analytics with R and Python. Thomas W. Miller Absolutely good material for marketing and data science study. Enjoy! Sorr ...2016-12-15 20:06 - haolle - python论坛

Data Mining Cookbook - ModelingData for Marketing,
1 个回复 - 991 次查看适合毕业生或者找工作阶段的同学2016-4-2 14:52 - 玩玩穿越 - 商业数据分析

【求助】Handbook of Marketing Decision Models
12 个回复 - 2581 次查看感谢wljames，书已经传到楼下。 springer 的书：Handbook of Marketing Decision Models2010-3-15 21:17 - cquuser - 求助成功区

【农业商品营销】Agricultural Marketing: Structural Models for Price Analysis
14 个回复 - 1915 次查看 Agricultural Marketing: Structural Models for Price Analysis (Routledge Textbooks in Environmental and Agricultural Economics) by James Vercammen (Author) The price of food has become very ...2016-10-24 05:16 - cmwei333 - 金融学（理论版）

200币求书-Marketing Models
5 个回复 - 1921 次查看 Marketing Models-Gary L.Lilien,Philip Kotler and K.Sridhar Moorthy2013-11-19 06:43 - zxn2011 - 悬赏大厅

Statistical Modeling and Analysis for Database Marketing_ Effective Techniques f
1 个回复 - 840 次查看 Statistical Modeling and Analysis for Database Marketing_ Effective Techniques for Mining Big Data 1 Introduction 1.1 The Personal Computer and Statistics 1.2 Statistics and Data Analysis 1.3 ED ...2016-12-28 12:30 - 飞天玄舞6 - 数据分析与数据挖掘

Marketing Data Science: Modeling Techniques in Predictive Analytics with R and P
1 个回复 - 2018 次查看 [*]Title: Marketing Data Science: Modeling Techniques in Predictive Analytics with R and Python [*]Author: Thomas W. Miller [*]Length: 480 pages [*]Edition: 1 [*]Language: English [*]Publishe ...2016-10-15 11:21 - hewenji - python论坛

A Simultaneous Decision Model for Production, Marketing and Finance
2 个回复 - 681 次查看【作者(必填)】William W. Damon 【文题(必填)】A Simultaneous Decision Model for Production, Marketing and Finance 【年份(必填)】1992 【全文链接或数据库名称(选填)】2016-6-19 15:39 - sailing3200 - 求助成功区

求：Market Response and Marketing Mix Models
2 个回复 - 826 次查看 ~ Douglas Bowman (作者), Hubert Gatignon (作者) [*]出版社: now publishers Inc (2010年4月23日) [*]丛书名: Foundations and Trends(r) in Marketing [*]平装: 90页 [*]语种：英语 [*]ISBN: 1601983 ...2014-4-24 09:38 - 唐宋元清 - 悬赏大厅

The business model in entrepreneurial marketing: A communication perspective on
1 个回复 - 674 次查看【作者(必填)】Maria Wallnöfer, Fredrik Hacklin 【文题(必填)】The business model in entrepreneurial marketing: A communication perspective on business angels' opportunity interpretation ...2015-12-28 20:46 - jimengyang - 求助成功区

Building Models for Marketing Decisions英文原版
24 个回复 - 5668 次查看 <P>Contents Preface . . . . . . . . . . . . . . . . . . . . . . . . . . xi PART ONE: Introduction to marketing models . . . . . . . . . . . 1 1 Introduction . . . . . . . . . . . . . . . . . . ...2005-12-7 11:54 - diezeit - 计量经济学与统计软件

5币求书：Building Models for Marketing Decisions
9 个回复 - 1166 次查看【作者(必填)】【文题(必填)】Building Models for Marketing Decisions这本书[/backcolor] 【年份(必填)】【全文链接或数据库名称(选填)】2012-4-19 12:30 - zxn2011 - 求助成功区

求助：谁有Modeling Markets第二版或是Building Models for Marketing Decisions两书
1 个回复 - 737 次查看求助啊：Modeling Markets的第二版（第二部分，10章以后的）或者是Building Models for Marketing Decisions（是书哦，不是期刊文章）？如果有的话，能发给我吗，或者分享就更好啦，谢谢啦2015-11-24 10:24 - CarolineL - 市场营销

Attribution model in marketing using Hawkes process
1 个回复 - 1189 次查看 http://www.krannert.purdue.edu/faculty/kkarthik/wise12/papers/wise12_submission_100.pdf2015-10-17 05:38 - zhangwc08 - R语言论坛

Marketing under conditions of chaos: Percolation metaphors and models
1 个回复 - 740 次查看【作者(必填)】 Robert D. Winsor 【文题(必填)】 Marketing under conditions of chaos: Percolation metaphors and models【年份(必填)】 1995 【全文链接或数据库名称(选填)】http://www.sciencedirect.com/ ...2014-2-9 19:45 - qijiongli - 求助成功区

[下载][Wiley] Data Mining Cookbook (Modeling Data for Marketing Risk and CRM)
7 个回复 - 4255 次查看难得的一本教你怎样建模的好书! China-pub 购书网卖96元!!!! 基本信息内容简介作译者封面查看评论(0) 勘误建议 Book information: Increase profits and reduce costs by utilizing th ...2009-8-6 22:57 - stonee111 - 数据分析与数据挖掘

求Business models: Impact on business markets and opportunities for marketing
1 个回复 - 802 次查看【作者(必填)】Michael Ehreta, , , Vishal Kashyapb, 1, , Jochen Wirtz 【文题(必填)】Business models: Impact on business markets and opportunities for marketing research 【年份(必填)】Volume 42, ...2013-11-5 10:23 - moorefen - 求助成功区

Quantitative Models in Marketing Research
24 个回复 - 6318 次查看 Quantitative Models in Marketing Research by Philip Hans Franses Editorial ReviewsReview 'The senior author is a well-known and highly respected applied econometrician working on marketing ...2009-7-3 10:47 - martinnyj - 金融学（理论版）

沃顿商学院+伦敦商学院专题讲义：Probability Models in Marketing
1 个回复 - 1466 次查看 Probability Models in Marketing Day 1: IntroductionProbability Models in Marketing Day 2: Customer-Base Analysis Peter S. Fader University of Pennsylvania Bruce G. S. Hardie London Business Scho ...2013-4-28 04:16 - daizhuo - 新手入门区

[下载]Data Mining Cookbook: Modeling Data for Marketing, Risk and Customer Relatio
22 个回复 - 10422 次查看 Data Mining Cookbook: Modeling Data for Marketing, Risk and Customer Relationship Management by Olivia Parr Rud "In the years following World War II, the United States experienced an economic boom... ...2005-1-14 08:43 - hanszhu - 计量经济学与统计软件

好书: Statistical Modeling and Analysis for Database Marketing
7 个回复 - 2890 次查看 Statistical Modeling and Analysis for Database Marketing: Effective Techniques for Mining Big Data 个人评论: 有点难. Product DescriptionTraditional statistical methods are limited in their abi ...2009-12-15 10:45 - zespri - 数据分析与数据挖掘

Data Mining Cookbook (Sas Program) - Modeling Data For Marketing, Risk, And Cust
5 个回复 - 3475 次查看 [此贴子已经被作者于2007-3-18 7:52:49编辑过]2007-2-7 02:48 - hostingca - 商业数据分析

The Identity Salience Model of Relationship Marketing Success
1 个回复 - 1136 次查看【作者(必填)】Dennis B. Arnett, Steve D. German and Shelby D. Hunt 【文题(必填)】The Identity Salience Model of Relationship Marketing Success: The Case of Nonprofit Marketing 【年份(必填)】20 ...2012-4-26 15:53 - beulahwish - 求助成功区

SAS application in marketing: Discrete Choice modeling
49 个回复 - 10552 次查看 <BR>2006-8-13 13:40 - 3670 - 商业数据分析

发两本很有用的sas书 mixed model &marketing
5 个回复 - 2882 次查看 Marketing.Research.Methods.In.Sas，　Warren, 2006sas for mixed model, SAS institute, 2nd2010-4-29 22:48 - flyerr - 商业数据分析

谁有Building Models for Marketing Decisions这本书
0 个回复 - 1181 次查看急需！！！2011-5-19 20:01 - chengchao - 市场营销

econometric models in marketing
4 个回复 - 1731 次查看采用计量模型进行营销研究已是一大趋势。该书介绍了多个计量模型在营销中的运用。2010-5-25 17:55 - jessicakou - 计量经济学与统计软件

求问marketing mixed model
0 个回复 - 1128 次查看请问哪里可以找到相关的书或参考资料么2011-1-10 07:35 - crhothot - 计量经济学与统计软件

Intercative Marketing － ebussiness model
1 个回复 - 1357 次查看为了那些穷人我来和大家分享2009-12-18 16:36 - 108520 - 悬赏大厅

SAS application in marketing: Discrete Choice modeling
2 个回复 - 2016 次查看 [Money=5][/Money]2006-8-13 13:32 - 3670 - SAS专版

Models for the Analysis of Barley Marketing
0 个回复 - 708 次查看 2006-6-15 09:07 - wenO6ZTcp8ct6 - Forum

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