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Branding and Marketing Communication：JHU学习课件，Keller Strategic Brand Manag
2 个回复 - 1104 次查看 Branding and Marketing Communication：JHU学习课件主要参考教材： Keller Strategic Brand ManagementBuilding,Measuring,and Managing Brand Equity Global Edition Branding and Marketing Communic ...2022-5-15 17:25 - Lala-20200 - 现金交易版

[外文图书]战略性数据库营销Strategic Database Marketing第三版
21 个回复 - 11628 次查看 [外文图书]战略数据库营销Strategic Database Marketing, Third Edition 内容简介: 'Arthur Hughes is one of the pioneers of modern database marketing. His new book, "Strategic Database Marketing, Third E ...2009-12-8 16:04 - lilianlian - 市场营销

The Ultimate Guide to Strategic Marketing by Robert J. Hamper
2 个回复 - 759 次查看 2021-12-16 15:13 - kevinbrieven - 市场营销

Marketing Management：A Strategic Decision Making Approach 8th Edition
3 个回复 - 1464 次查看 Marketing Management：A Strategic Decision Making Approach 8th EditionMullins, J. and Walker, O.2020-9-20 12:19 - 冰糖酒渍八宝粥 - 市场营销

Strategic Marketing Problems, 13th Edition
21 个回复 - 3910 次查看是扫描版本，380M左右，原始文件不太好，整理调整了较长时间。看到论坛中有人寻找，故贴出来。版本是13e。论坛不支持上载压缩文件，只好加了PDF后缀名，下载后删除PDF后缀后，可以解压缩，我用的 ...2017-5-10 20:28 - zhang561 - 市场营销

【2018新书】Strategic Marketing Issues in Emerging Markets
29 个回复 - 4454 次查看 Strategic Marketing Issues in Emerging Markets by Atanu Adhikari (Editor) About the Author Dr. Atanu Adhikari is a Professor of Marketing at the Indian Institute of Management Kozhikode, Kerala, ...2018-11-15 06:51 - slowry - 金融学（理论版）

一万论坛币求书：Strategic Database Marketing 4e
20 个回复 - 3160 次查看请上传书，售价1万，我来买。感谢。需要真正的PDF，扫描版也行，不要用没有排版的版本。谢谢。 Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based ...2018-7-16 05:08 - pertain - 求助成功区

Strategic Marketing, Pearson New International Edition
8 个回复 - 461 次查看 2013 | ISBN-10: 1292020563 | 440 Pages | PDF For highly applied undergraduate and graduate marketing management or strategy courses. An all-purpose approach to strategic marketing management. ...2018-10-29 13:32 - igs816 - 经管书评

Green marketing programs as strategic initiatives in hospitality
2 个回复 - 525 次查看【作者(必填)】 Rosenbaum, Mark Scott[/backcolor]，Wong, Ipkin Anthony[/backcolor] 【文题(必填)】 Green marketing programs as strategic initiatives in hospitality【年份(必填)】2015 【全文链接或数 ...2018-12-29 12:12 - hmnhmn - 求助成功区

【社交媒体策略】 Strategic Social Media : From Marketing to Social Change (2016)
27 个回复 - 2761 次查看 Strategic Social Media: From Marketing to Social Change L. Meghan Mahoney, Tang Tang Strategic Social Media is the first textbook to go beyond the marketing plans and how-to guides, and prov ...2016-12-29 12:48 - cmwei333 - 商学院

Alexander Chernev, Strategic Marketing Management: Theory and Practice
2 个回复 - 325 次查看【作者(必填)】Alexander Chernev 【文题(必填)】Strategic Marketing Management: Theory and Practice 【年份(必填)】2018 【全文链接或数据库名称(选填)】2022-10-11 14:21 - CDA108071 - 文献求助专区

谁有这本书的PDF版本？Strategic Marketing Problems, 13th ed.
23 个回复 - 4114 次查看【作者(必填)】Kerin Peterson 【文题(必填)】Strategic Marketing Problems 【年份(必填)】13th edition 太感谢了！！{:0_248:}2015-8-30 04:40 - bellayiyia - 文献求助专区

求 Marketing Analytics: Strategic Models and Metrics
3 个回复 - 2611 次查看作者：Stephan Sorger2013-9-29 14:48 - 乌鸦杜子腾 - 悬赏大厅

求书 Strategic Marketing: Decision-making and Planning
0 个回复 - 901 次查看求书 Strategic Marketing: Decision-making and Planning By: Peter Reed (Monash University (Retired)) Imprint: Cengage Australia Country of Publication: United Kingdom Edition: 4th edition I ...2021-6-21 04:50 - ericalulu - 市场营销

【学习笔记】strategic and marketing planning 这周因为准备论文和presentat ...
7 个回复 - 469 次查看 strategic and marketing planning 这周因为准备论文和presentation耽误了笔记，后面补上～2020-3-19 16:30 - YYYYY599599 - Forum

求：Strategic Marketing: Creating Competitive Advantage
4 个回复 - 1624 次查看 ~ Douglas West (作者), John Ford (作者), Essam Ibrahim (作者) [*]出版社: Oxford University Press; 2nd Revised edition (2010年3月25日) [*]平装: 616页 [*]语种：英语 [*]ISBN: 0199556601 [*]条 ...2014-4-8 09:14 - 唐宋元清 - 悬赏大厅

Strategic_Social_Media_From_Marketing_to_Social_Change
2 个回复 - 1138 次查看 Amazon https://www.amazon.com/Strategic-Social-Media-Marketing-Change/dp/1118556844/ref=sr_1_1?ie=UTF8&qid=1533449142&sr=8-1&keywords=Strategic_Social_Media_From_Marketing_to_Social_Change ...2018-8-5 14:11 - dongh79 - 金融学（理论版）

Strategic Marketing: Concepts and Cases
10 个回复 - 1867 次查看 Routledge | English | 2019 | ISBN-10: 113859363X | 158 pages | PDF This book is a unique collection of comprehensive cases that explore concepts and issues surrounding strategic marketing. Chapter ...2018-11-20 13:43 - igs816 - 市场营销

国外商学院经典教材 Strategic Marketing Planning
1 个回复 - 526 次查看国外商学院经典教材 Strategic MarketingPlanning 需要的同学拿走吧2018-11-8 17:01 - aspirine5381 - 经管书评

Strategic Marketing Problems, 13th ed
3 个回复 - 1492 次查看看到几个坛友再找这本书，特发上来【作者】Kerin Peterson 【文题】Strategic Marketing Problems, 13th edition 【年份】13th edition2018-10-8 13:59 - liuxiaoranxgd - 市场营销

Strategic Integrated Marketing Communications, Third Edition
1 个回复 - 639 次查看 Routledge | English | 2018 | ISBN-10: 1138058327 | 320 pages | PDF The key to effective integrated marketing communication is planning, and that is what this book is all about. It provides a discip ...2018-6-30 21:59 - igs816 - 经管书评

STRATEGIC MARKETING MANAGEMENT QCF Level 6 Unit-Study Manual (500 pages)
0 个回复 - 967 次查看 The Association of Business Executives: STRATEGIC MARKETING MANAGEMENT QCF Level 6 Unit-Study Manual (500 pages) 1 Introduction to Strategic Marketing Management 1 Introduction 2 The Planning P ...2017-9-15 23:30 - capm - 市场营销

STRATEGIC MARKETING MANAGEMENT 官方课本 (464 pages)
0 个回复 - 1457 次查看 STRATEGIC MARKETING MANAGEMENT 官方课本 (464 pages) 1 Planning and Strategy 1 Introduction 2 The Planning Process 2 Developing Plans 6 Strategic Planning 19 2 The Marketing Function, Objective ...2017-9-15 00:47 - capm - 市场营销

求Marketing Management, A strategic Decision-Making Approach; 7th Ed
1 个回复 - 819 次查看书名：Marketing Management, A strategic Decision-Making Approach; 7th Ed. 2009， By McGraw-Hill/Irwiin, John W. Mullins Orvilla C. Walker, ISBN: 00733811602017-8-4 15:19 - 极大值 - 悬赏大厅

[下载]Business Without Borders A Strategic Guide to Global Marketing
8 个回复 - 2234 次查看 <BR><BR>2006-8-10 15:15 - piaolin - 商学院

【策略创新市场营销】Strategic Innovative Marketing (2016)
4 个回复 - 1040 次查看 Strategic Innovative Marketing 4th IC-SIM, Mykonos, Greece 2015 Editors: Androniki Kavoura, Damianos P. Sakas, Petros Tomaras (Eds.) Table of contents (94 chapters): Presents cutting e ...2016-10-6 04:24 - cmwei333 - 金融学（理论版）

Strategic Marketing Planning-——英文版 643页清晰PDF
25 个回复 - 7522 次查看 Strategic Marketing Planning by Colin Gilligan Richard M. S. Wilson介绍：英文版 643页很清晰封面图不高兴传了大小：10.6M [此贴子已经被作者于2008-8-31 16:58:48编辑过]squarekiss 金钱 +50 ...2008-8-29 01:09 - jdy1986 - 市场营销

Direct Marketing, Indirect Profits: A Strategic Analysis of Dual-Channel Supply-
1 个回复 - 1098 次查看【作者(必填)】Weiyu Kevin Chiang；Dilip Chhajed；James D. Hess 【文题(必填)】Direct Marketing, Indirect Profits: A Strategic Analysis of Dual-Channel Supply-Chain Design 【年份(必填)】2003 【 ...2016-11-10 10:41 - zccltt - 求助成功区

【Wiley 商业管理】Strategic Social Media: From Marketing to Social Change (2016)
17 个回复 - 1639 次查看 Strategic Social Media: From Marketing to Social Change L. Meghan Mahoney, Tang Tang Strategic Social Media is the first textbook to go beyond the marketing plans and how-to guides, and prov ...2016-11-2 04:10 - cmwei333 - 商学院

求助文書PDF - Marketing Management: A Strategic Decision Making Approach, 7ed.
0 个回复 - 536 次查看回復檔案送人幣小弟急需這兩本市場營銷管理學的書籍感謝!! Marketing Management: A Strategic Decision-Making Approach˙7th Edition by John Mullins [*]Cases in Marketing Management (The Ivey Ca ...2016-1-26 09:50 - Chrisguam888 - 休闲灌水

Strategic Marketing Decisions与Marketing的区别？
0 个回复 - 521 次查看并不知道Strategic Marketing Decisions与Marketing的区别，它们有什么不一样吗？2015-10-25 18:17 - 一花一世界的心 - 灌水吧

Strategic Marketing Management（第三版）
5 个回复 - 3482 次查看上传英文书一本Strategic Marketing Management（第三版）另外2个包是我收藏的关于市场营销的一些书籍，内容可以见图片2012-9-23 00:27 - 扁扁嘴 - 商学院

论坛首发！Political Marketing: Theoretical and Strategic Foundations
2 个回复 - 795 次查看 Political Marketing: Theoretical and Strategic Foundations:2015-10-10 09:58 - exuan1991 - 管理科学

Strategic Marketing in Fragile Economic Conditions
1 个回复 - 1069 次查看 Strategic Marketing in Fragile Economic Conditions Strategic Marketing in Fragile Economic Conditions provides relevant theoretical frameworks and the latest empirical research findings relating to ...2015-10-7 00:51 - exuan1991 - 管理科学

高价寻strategic Marketing Problems: Cases and Comments 13 Edition
9 个回复 - 2715 次查看请问大家有没有以下书籍： [*]Strategic Marketing Problems: Cases and Comments R. Kerin and R. Peterson 13th Edition (Prentice Hall, 2012) [*]Financial Accounting 3rd Edition by Dyckman, Magee, and ...2013-6-11 03:24 - 路可 - 悬赏大厅

500论坛币求strategic marketing problems 13th的教材
0 个回复 - 1172 次查看 500论坛币求strategic marketing problems 13th的教材2014-9-10 09:00 - aoaowoshitianca - 悬赏大厅

Strategic Marketing, Third Edition: Planning and Control
1 个回复 - 1944 次查看 Graeme Drummond, John Ensor, Ruth Ashford, "Strategic Marketing, Third Edition: Planning and Control" English | 2008 | ISBN: 075068271X | PDF | 352 pages | 3 MB The completely revised and update ...2014-5-26 21:42 - koalachen2013 - 市场营销

求 Strategic Marketing 第10版
0 个回复 - 1138 次查看求此書 [/backcolor] Strategic Marketing 第10版 [/backcolor] CravensPublished by Mcgraw Hill Higher Education[/backcolor] ISBN 10:[/backcolor] [/backcolor]0071326235[/backcolor] [/backcolor]/[/b ...2014-1-9 14:14 - econboy90 - 爱问频道

求 Strategic Marketing 第10版
0 个回复 - 996 次查看求此書 Strategic Marketing 第10版 CravensPublished by Mcgraw Hill Higher Education ISBN 10: 0071326235 / ISBN 13: 9780071326230 請好心人士幫幫忙謝謝 http://www.abebooks.com/servle ...2014-1-8 08:11 - econboy90 - 悬赏大厅

The contributions of marketing to strategic management
2 个回复 - 691 次查看【作者(必填)】ER Biggadike 【文题(必填)】The contributions of marketing to strategic management 【年份(必填)】 1981 【全文链接或数据库名称(选填)】http://amr.aom.org/content/6/4/621.short2014-1-5 09:40 - wlw19881023 - 求助成功区

求An agent-based fuzzy cognitive map approach to the strategic marketing
1 个回复 - 680 次查看【作者(必填)】Kun Chang Leea, , Habin Leeb, , , Namho Leea, , Jaehoon Lim 【文题(必填)】An agent-based fuzzy cognitive map approach to the strategic marketing planning for industrial firms 【年 ...2013-11-15 09:17 - moorefen - 求助成功区

Strategic Marketing Management Third Edition planning implementation and control
2 个回复 - 1637 次查看 Strategic Marketing Management Third Edition planning implementation and control 赚点银子看书2013-9-27 14:22 - rockbian - 创新与战略管理

Strategic marketing management
0 个回复 - 1090 次查看亲们，再次问下谁有或者能找到Alexander Chernev2012版的《Strategic marketing management》电子书？急求啊！！！告诉我下载地址都行~万分感谢！2013-9-3 10:22 - yen921112 - 爱问频道

Strategic marketing management
10 个回复 - 2644 次查看亲们，谁有Strategic marketing management 2012版的，作者是Alexander Chernev，能跟我分享一下不？急求啊！2013-9-1 11:48 - yen921112 - 产业经济学

求教材及相关材料（strategic marketing）
0 个回复 - 1801 次查看有没人大引进的strtegic marketing教材及相关备课材料。2013-9-2 11:21 - giecom - 爱问频道

【高清首发】The CIM Handbook of Strategic Marketing
3 个回复 - 973 次查看 By COLIN EGAN, Professor of Strategic Management, Leicester Business School Description The CIM Handbook of Strategic Marketing targets senior executives responsible for shaping and ...2012-4-15 16:07 - xjqxxjjqq - 经管书评

Strategic marketing in global supply chains: Four challenges
1 个回复 - 867 次查看【作者(必填)】Daniel J. Flint 【文题(必填)】Strategic marketing in global supply chains: Four challenges 【年份(必填)】Industrial Marketing Management, Volume 33, Issue 1, January 2004, Pages 45 ...2012-9-18 08:44 - dearfly - 求助成功区

The Democratisation Of Internet Cause Marketing Communication: A Strategic ...
0 个回复 - 177 次查看 2005-7-1 08:38 - 激励理论448 - Forum

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