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Consumer Behaviour, Third Edition
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By Brijball, S ; Roberts-Lombard, M
Juta | English | 2015 | ISBN-10: 1485102553 | 465 pages | PDF | 7.71 mb
The study of consumer behaviour provides invaluable insight into consumer informatio ...
2018-1-20 23:11 - igs816 - 经管书评
consumer behaviour
0 个回复 - 597 次查看
请问大家有Avery, J.; Kozinets, R.V.; Mittal, B.; Raghubir, P. and Woodside A.G.; (2013), Consumer behavior : human pursuit of happiness in the world of goods, International 3rd edition, Open Mentis这本 ...
2018-11-18 19:54 - 肥花3470817 - 新手入门区
Consumer behaviour: applications in marketing, 2nd Edition, Sage, London.
10 个回复 - 2362 次查看
【作者(必填)】East, R, Wright, M & Vanhuele, M
【文题(必填)】Consumer behaviour: applications in marketing, 2nd Edition, Sage, London.
【年份(必填)】2013
【全文链接或数据库名称(选填)】http:/ ...
2016-5-13 20:17 - 客商4 - 悬赏大厅
Consumer Behaviour: A Practical Guide
31 个回复 - 3972 次查看
This book is concerned with the application of the behavioural sciences, notably social psychology and sociology, to the study of consumer behaviour. The emphasis throughout is on making these science ...
2015-8-6 09:49 - 大家开心 - 市场营销
Consumer Behaviour: A European Outlook
10 个回复 - 2610 次查看
Consumer Behaviour focuses not only on what consumers buy, but also why they buy, when they buy, where they buy and how they evaluate their purchase, and how they ultimately dispose of it. The second ...
2015-1-1 22:47 - 大家开心 - 市场营销