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【独家发布】【2015新书】The Handbook of Persuasion and Social Marketing
38 个回复 - 3198 次查看【2015新书】The Handbook of Persuasion and Social Marketing Book 图书名称：The Handbook of Persuasion and Social Marketing Author 作者：David W. Stewart Publisher 出版社：Praeger Page 页数： 10 ...2015-7-12 18:40 - kychan - 经管书评

The SAGE Handbook of Marketing Ethics
2 个回复 - 3144 次查看 The SAGE Handbook of Marketing EthicsEdited by: [*]Lynne Eagle - James Cook University, Australia [*]Stephan Dahl - James Cook University, Australia [*]Patrick De Pelsmacker - University of Antwerp ...2022-4-12 19:11 - 知行堂小斯 - 市场营销

【经典教材系列】The Handbook of Persuasion and Social Marketing
104 个回复 - 15415 次查看 2014年最新教材（共1028页）降价出售期已过！想要随时跟踪最新降价好书，请点击头像下方“加关注”。关注成功后，查看这里即可：三步走把千本好书“一网打尽”！。 [相关阅读] 【经典教材系列】（资料汇总帖，附 ...2015-7-12 18:04 - wwqqer - 市场营销

Handbook of Research Methods for Marketing Management (2021)
6 个回复 - 1169 次查看书籍Handbook of Research Methods for Marketing Management (2021) 作者： Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle 出版时间：2021年10月出版社：Edward Elgar Publishing 内容 ...2022-2-18 12:06 - douer2016007 - 管理科学

Handbook of Qualitative Research Methods in Marketing (Russell W. Belk)
1 个回复 - 375 次查看 Handbook of Qualitative Research Methods in Marketing (Russell W. Belk) Handbook of Qualitative Research Methods in Marketing (Russell W. Belk) 发帖人，商学院-博士学生（研究方向：市场营销）， ...2022-7-16 21:54 - hugohugo0000 - Forum

Handbook of Marketing Scales (William O. Bearden, Richard G. Netemeyer, Kelly L.
1 个回复 - 541 次查看 Handbook of Marketing Scales (William O. Bearden, Richard G. Netemeyer, Kelly L. Haws) Handbook of Marketing Scales (William O. Bearden, Richard G. Netemeyer, Kelly L. Haws) 发帖人，商学院-博 ...2022-7-16 21:51 - hugohugo0000 - Forum

Handbook of Research Methods for Marketing Management (Robin Nunkoo, Viraiyan Te
1 个回复 - 462 次查看 Handbook of Research Methods for Marketing Management (Robin Nunkoo, Viraiyan Teeroovengadum) Handbook of Research Methods for Marketing Management (Robin Nunkoo, Viraiyan Teeroovengadum) 发 ...2022-7-12 03:58 - hugohugo0000 - Forum

Handbook of Service Marketing Research
3 个回复 - 2967 次查看 Handbook of Service Marketing Research2022-5-12 19:22 - 知行堂小斯 - 市场营销

【2010】 Handbook of Marketing Scales: Multi-Item Measures for Marketing
71 个回复 - 10637 次查看如果您喜欢我的帖，就请加“+关注”哦马上抢沙发希望您喜欢我的免费发布支持我加我关注我 http://bbs.pinggu.org/z_guanzhu.php?action=add&fuid=3727866 【2010】 Handbook of Marketing Scales: Mul ...2015-11-12 07:44 - kychan - 市场营销

分享书籍Handbook of Marketing Scales V5
5 个回复 - 2225 次查看分享书籍Handbook of Marketing Scales V5 （密码是V5MSH_0217）2015-10-23 08:53 - yuwen820523 - 数据分析与数据挖掘

Handbook of Research on Decision-Making Techniques in Financial Marketing
1 个回复 - 479 次查看【作者(必填)】Hasan Dincer and Serhat Yuksel 【文题(必填)】Handbook of Research on Decision-Making Techniques in Financial Marketing 及附件【年份(必填)】2020 【全文链接或数据库名称(选填)】10 ...2021-4-30 01:22 - hkswen - 文献求助专区

求电子书Research Handbook of Innovation and Creativity for Marketing Management
3 个回复 - 1066 次查看 Shiu, E. (2017), Research Handbook of Innovation and Creativity for Marketing Management, Edward Elgar Publishing. ISBN: 9780857937940 非常感谢！！！！2020-8-30 02:40 - evehanabi - 求助成功区

Handbook of Marketing Analytics
39 个回复 - 1946 次查看 Edward Elgar Publishing | 2018 | ISBN 978 1 78471 674 5 | 713 pages | PDF **** 本内容被作者隐藏 ****2018-3-27 14:48 - igs816 - 经管书评

Handbook of Marketing Scales
0 个回复 - 680 次查看【作者(必填)】 William O. Bearden； Richard G. Netemeyer； Kelly L. Haws 【文题(必填)】 Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior ResearchThird Edition ...2019-1-9 17:26 - glx0128 - 文献求助专区

The Handbook of Marketing Strategy for Life Science Companies
23 个回复 - 1034 次查看 2018 | ISBN-10: 081537688X, 0815376901 | 231 pages | PDF The proposed book is follows in the same steps as the first book in the series, The Handbook of Market Research for Life Sciences. While the ...2018-8-21 14:14 - igs816 - 经管书评

The Handbook of Persuasion and Social Marketing
3 个回复 - 1052 次查看 The Handbook of Persuasion and Social Marketing2017-2-20 03:28 - qqshh1230 - 微观经济学

求书 Handbook of Service Marketing Research
8 个回复 - 1575 次查看求书一本“Handbook of Service Marketing Research” by Roland T. Rust, Ming-Hui Huang2014-8-23 12:34 - cof209 - 悬赏大厅

Research Handbook of Marketing in Emerging Economies
11 个回复 - 1745 次查看 Edward Elgar Publishing | 2017 I ISBN ISBN 978 1 78471 316 4 | 326 pages | PDF true | 8.4 M **** 本内容被作者隐藏 ****2017-10-28 21:55 - igs816 - 市场营销

【求助】Handbook of Marketing Decision Models
12 个回复 - 2661 次查看感谢wljames，书已经传到楼下。 springer 的书：Handbook of Marketing Decision Models2010-3-15 21:17 - cquuser - 求助成功区

Handbook of Pricing Research in Marketing
162 个回复 - 19813 次查看【资料名称】：Handbook of Pricing Research in Marketing 【资料作者】：Vithala R. Rao 【出版社】：Edward Elgar Pub 【简介及目录】： **** 本内容被作者隐藏 **** List of contributors vii ...2011-2-22 14:11 - 旷野的呼唤 - 商学院

Handbook of qualitative research methods in Marketing
7 个回复 - 3686 次查看市场研究计量方法的极好教材。 Russell W. Belk - Handbook of Qualitative Research Methods in Marketing Edward Elgar Publishing | 2007 | ISBN: 1845421000, 1847209580 | Pages: 595 | PDF | 2.59 MB The ...2009-11-19 17:14 - DEXA - 计量经济学与统计软件

求助 Handbook of Marketing Strategy一书
0 个回复 - 985 次查看【作者(必填)】 Shankar, Venkatesh and Gregory S. Carpenter (2012), Edward-Elgar Publishers (SC). 【文题(必填)】 Handbook of Marketing Strategy 【年份(必填)】 2012 【全文链接或数据库名称(选填)】2016-5-1 16:53 - elenaguo - 文献求助专区

求pdf书The Sage Handbook of Marketing Theory
0 个回复 - 1211 次查看多谢2015-6-19 08:17 - kiertzsche - 爱问频道

电子书：Handbook of Pricing Research in Marketing
21 个回复 - 6526 次查看由于在另一个帖子里（见http://bbs.pinggu.org/thread-1164157-1-1.html），很多网友想要这本书，所以特意上传到了论坛中，请见附件。 Handbook of Pricing Research in Marketing 作者：Vithala R. Rao Hardc ...2011-8-31 08:43 - zhanghui123 - 市场营销

The Routledge Handbook of Tourism Marketing
8 个回复 - 1202 次查看 Tourism has often been described as being about ‘selling dreams’, tourist experiences being conceptualized as purely a marketing confection, a socially constructed need. However, the reality is that ...2014-11-29 20:13 - 大家开心 - 市场营销

Handbook of Pricing Research in Marketing
2 个回复 - 908 次查看 Handbook of Pricing Research in Marketing Edited by Vithala R. Rao Cornell University2014-1-25 17:16 - Johnwang20 - 版权审核区（不对外开放）

求原书pdf电子版 The Handbook of Marketing Research by Grover & Vriens
0 个回复 - 1366 次查看 The Handbook of Marketing Research: Uses, Misuses, and Future Advances 2006 Rajiv Grover and Marco Vriens2013-4-13 13:05 - bloodlife - 悬赏大厅

【高清首发】The CIM Handbook of Strategic Marketing
3 个回复 - 976 次查看 By COLIN EGAN, Professor of Strategic Management, Leicester Business School Description The CIM Handbook of Strategic Marketing targets senior executives responsible for shaping and ...2012-4-15 16:07 - xjqxxjjqq - 经管书评

求书 Handbook of Marketing and Finance Shankar Ganesan
5 个回复 - 1064 次查看书名：Handbook of Marketing and Finance 作者：Shankar Ganesan， Karl Eller Professor of Marketing, University of Arizona, US 出版日期: July 31, 2012 ISBN-10: 1849802726 ISBN-13: 978-1849802727 ...2012-12-18 10:03 - hanaoxue - 悬赏大厅

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