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消费者行为学Consumer Behavior 6th Wayne D.Hoyer：JHU学习课件
1 个回复 - 771 次查看消费者行为学Consumer Behavior 6th Wayne D.Hoyer：JHU学习课件消费者行为学Consumer Behavior 6th Wayne D.Hoyer：JHU学习课件消费者行为学Consumer Behavior 6th Wayne D.Hoyer：JHU学习课件消费者行 ...2022-5-14 10:21 - lotus_sss - 现金交易版

Consumer Behavior Buying, Having, and Being - 12th Global
9 个回复 - 2300 次查看 Original True-HD PDF2018-1-24 12:03 - leanhdung - 微观经济学

Consumer Behavior: Buying, Having, and Being 10e Solomon
4 个回复 - 2416 次查看 Consumer Behavior: Buying, Having, and Being Tenth Edition Michael R. Solomon 消费者行为学，第10版，所罗门著，全彩PDF.2014-5-16 19:34 - chenshyu - 经管书评

Consumer Behavior_ Building Marketing Strategy THIRTEENTH EDITION David L. Mot
3 个回复 - 1486 次查看 Consumer Behavior_ Building Marketing Strategy THIRTEENTH EDITION David L. Mothersbaugh2020-8-13 22:03 - Fionaforest - 市场营销

【独家发布】【2015】People and Products: Consumer Behavior and Product Design
42 个回复 - 2227 次查看【2015】People and Products: Consumer Behavior and Product Design Book 图书名称： People and Products: Consumer Behavior and Product Design Author 作者： Allan J. Kimmel Publisher 出版社： Rou ...2015-9-3 14:23 - kychan - 经管书评

【金融教材系列】消费金融入门 Understanding Consumer Financial Behavior
164 个回复 - 15999 次查看 2016年最新教材，降价出售期已过，如果喜欢，就请“加关注”我吧（点击头像下方，http://bbs.pinggu.org/z_guanzhu.php?action=add&fuid=452766）。关注成功后，查看这里即可：三步走，把千本好书“一网打尽”！。 ...2016-7-21 09:07 - wwqqer - 金融学（理论版）

消费者行为学教科书：Consumer Behavior Buying, Having, and Being
2 个回复 - 1399 次查看在论坛上搜了一圈都没有搜到对应的pdf版本，txt的好像还很贵，学习资料，意思意思给一点，分享给大家！加油！如果被和谐了，或者删掉了，可以留言，链接： https://pan.baidu.com/s/1Gc3dry3rEku ...2021-9-7 15:44 - Sunny21 - 市场营销

Consumer Behavior Buying, Having, and Being Tenth Edition Michael R. Solomon
2 个回复 - 1133 次查看 Consumer Behavior Buying, Having, and Being Tenth Edition Michael R. Solomon2020-8-13 21:58 - Fionaforest - 市场营销

ECONOMICS AND CONSUMER BEHAVIOR——经济学与消费者行为
14 个回复 - 6265 次查看一本经典的教材，诺贝尔得主的作品，一本是英文原版，一本是对应的中文译文，卖得比较贵，不过希望谅解一下，楼主真心花了非常大的代价得到英文版的，我猜国内都没几个人有这个英文版本的高清扫描，对应的中文版相对 ...2015-10-30 02:41 - 彭。彭？彭！ - 宏观经济学

消费者行为学(PDF英文版，Consumer Behavior)
464 个回复 - 45756 次查看 **** 本内容被作者隐藏 **** Introduction ................................................................ 1 Part I: Introduction to Consumer Behavior ..................... 7 Chapter 1: Consumer B ...2011-9-4 17:23 - greatboy - 商学院

The Impact of Financial Inclusion On Consumers Saving and Borrowing Behaviors: A
2 个回复 - 597 次查看【作者(必填)】 IbrahimNiankara & Riham Muqattash 【文题(必填)】 The Impact of FinancialInclusion On Consumers Saving and Borrowing Behaviors: A RetrospectiveCross-Sectional Evidence from the UAE a ...2021-11-24 20:29 - nieqiang110 - 求助成功区

Ways to shift consumers towards sustainable behavior
1 个回复 - 558 次查看 Ways to shift consumers towards sustainable behavior让顾客养成可持续性行为的方法Social influence社会影响Humans are social animals and will follow the actions of others, especially on ethical issues. W ...2021-11-19 23:08 - 杨明凡 - 外语学习

Remanufacturing and consumers' risky choices: Behavioral modeling
3 个回复 - 556 次查看【作者(必填)】 James D. Abbey[/backcolor], Rainer Kleber[/backcolor], Gilvan C. Souza[/backcolor], Guido Voigt[/backcolor] 【文题(必填)】 Remanufacturing and consumers' risky choices: Behavioral mo ...2021-6-19 09:29 - 下雨就打伞 - 求助成功区

Consumer Behavior Buying, Having, and Being Michael R.Solomon 12E Global Edition
2 个回复 - 1254 次查看 Consumer Behavior Buying, Having, and Being Michael R. Solomon Twelfth Edition Global Edition2021-3-16 22:33 - EBTG - 市场营销

Consumer Demand in the United States: Prices, Income, and Consumption Behavior
2 个回复 - 5049 次查看 Lester D. Taylor, H.S. Houthakker, "Consumer Demand in the United States: Prices, Income, and Consumption Behavior" Springer | 2009 | ISBN: 144190509X | 522 pages | PDF | 5,4 MB A classic treati ...2010-4-3 16:05 - mumu7656 - 人力资源管理

An Exploratory Study on Consumer Purchase Behavior From Live Webcasting E-Commer
2 个回复 - 380 次查看【作者(必填)】Carol Yirong Lu，Michael W. Marek， Brendan T. Chen and I. Cheng Pai [/backcolor] 【文题(必填)】An Exploratory Study on Consumer Purchase Behavior From Live Webcasting E-Commerce：: A ...2020-7-29 11:00 - hpeng520 - 文献求助专区

Consumer Behavior: Buying, Having, and Being,12th Edition
29 个回复 - 6469 次查看 Title: Consumer Behavior: Buying, Having, and Being, 12th Edition Author: Michael R. Solomon Length: 632 pages Edition: 12th Edition Language: English Publisher: Prentice Hall College Div Public ...2017-4-8 11:08 - shuiyaoziliao - 市场营销

电子书Consumer Behavior Buying, Having, and Being 12th
1 个回复 - 1046 次查看 Consumer Behavior Buying, Having, and Being 12th By Michael R. Solomon 英文原版pdf2020-10-17 15:54 - 70mas - 新手入门区

Understanding Consumers Online Furniture Purchase Behavior
3 个回复 - 1000 次查看【作者(必填)】 Ying Li, Xiao Li, Zongli Zhang, Guangsheng Zhang and Min Gong 【文题(必填)】Understanding Consumers OnlineFurniture Purchase Behavior: AnUpdated UTAUT Perspective 【年份(必填)】202 ...2020-10-14 12:16 - 317792209 - 求助成功区

求助文献WHAT DRIVES CONSUMER SHOPPING BEHAVIOR IN LIVE STREAMING COMMERCE?
1 个回复 - 576 次查看【作者(必填)】 Xu, Xiaoyu;[/backcolor] [/backcolor]Wu, Jen-Her;[/backcolor] [/backcolor]Li, Qi 【文题(必填)】 WHAT DRIVES CONSUMER SHOPPING BEHAVIOR IN LIVE STREAMING COMMERCE?[/backcolor] 【年份( ...2020-11-26 14:25 - ftyhjklll - 求助成功区

《消费者行为学》Consumer Behavior: Buying, Having and Being - Solomon 11e 英文原
38 个回复 - 19560 次查看由 Michael R. Solomon 编著的第 11 版《消费者行为学》英文文字版 PDF。请大家下载第一个PDF格式的文件。 Consumer Behavior: Buying, Having, and Being (11th Edition) ISBN-13: 978-0133450897 ISB ...2014-9-3 22:26 - weiluandwine - 市场营销

Consumer behavior Building marketing strategy
5 个回复 - 1396 次查看 Consumer Behavior: Building Marketing Strategy Hawkins Mothersbaugh 11th ed. McGraw-Hill, NY, US2020-5-18 18:20 - Robin6 - 市场营销

消费者行为学第11版 By Solomon Consumer Behavior, Buying, Having, And Being 11th
11 个回复 - 5479 次查看这本书不用多做介绍了，第十一版是最新的英文版，比第十版改动较大，结构上把原来的四部分改为三部分，共12章。新增了大数据等内容。具体更新内容见图片介绍。2017-2-4 13:38 - c123_5 - 市场营销

Consumer Behavior: Building Marketing Strategy,12ed
62 个回复 - 9812 次查看 Consumer Behavior: Building Marketing Strategy by Delbert I Hawkins English | 20 Oct. 2015 | ISBN: 1259232549 | 816 Pages | PDF | 86.82 MB Consumer Behavior: Building Marketing Strategy provides s ...2015-11-25 15:14 - igs816 - 市场营销

求书，consumer behavior and marketing strategy
2 个回复 - 1336 次查看求一书，consumer behavior and marketing strategy , 9版，作者：Peter and Olson2018-2-21 06:50 - wmwong - 市场营销

【消费者行为】Consumer Behavior 5E
121 个回复 - 16174 次查看【Consumer Behavior】Wayne D. Hoyer, Deborah J. MacInnis 2008 | ISBN: 0547079923 | 672 pages 免费分享 **** 本内容被作者隐藏 **** Ideal for marketing, psychology, or social sciences courses at ...2012-9-16 12:54 - wangzcstar - 市场营销

Mindsets shape consumer behavior
2 个回复 - 508 次查看【作者(必填)】Mary C.MurphyaCarol S.Dweckb 【文题(必填)】Mindsets shape consumer behavior[/backcolor] 【年份(必填)】2016 【全文链接或数据库名称(选填)】https://www.sciencedirect.com/science/ar ...2020-2-14 10:33 - yuan.ying - 求助成功区

Consumer Behavior
2 个回复 - 1095 次查看 Consumer Behavior , 2nd ed by Frank Kardes, Maria Cronley2020-2-9 13:45 - Mar明 - 商学院

【学习笔记】求助 The Psychology of Financial Consumer Behavior这本书
0 个回复 - 473 次查看求助 The Psychology of Financial Consumer Behavior这本书2020-2-8 16:08 - zhqing1023 - Forum

Social Exclusion and Consumer Switching Behavior: A Control Restoration Mechanis
1 个回复 - 376 次查看【作者(必填)】Lei Su, Yuwei Jiang, Zhansheng Chen, C Nathan DeWall 【文题(必填)】Social Exclusion and Consumer Switching Behavior: A Control Restoration Mechanism 【年份(必填)】2017 【全文链接 ...2019-12-22 12:41 - hpeng520 - 求助成功区

Consumers’ Social Media Brand Behaviors: Uncovering Underlying Motivators
1 个回复 - 649 次查看【作者(必填)】Dimitriu R , Guesalaga R . 【文题(必填)】Consumers’ Social Media Brand Behaviors: Uncovering Underlying Motivators and Deriving Meaningful Consumer Segments 【年份(必填)】2017 ...2019-12-16 10:09 - rockaby - 求助成功区

【2019】超高清彩色Consumer Behavior 13th_Hawkins消费者行为学霍金斯13版
6 个回复 - 2153 次查看 Motherbaugh Hawkins 超高清彩色原版如图, 8个币不贵（对比论坛里其他的旧版本的价格），对于这种版本质量而且是最新的，但是书非借不读，知识付费才珍惜，所以定价8，分享给真的急需这个书的同学们，做好这块行 ...2019-12-2 16:26 - rita133 - 市场营销

Consumer Behavior Buying, Having, and Being by Michael R. Solomon 11E Test Bank
6 个回复 - 2412 次查看 Consumer Behavior: Buying, Having, and Being, 11th Edition [*]Michael R. Solomon, Saint Joseph's University All Chaptes Test bank2016-4-10 02:38 - cheeko - 商学院

【2019】超高清彩色CB consumer behavior 8th ed_Barry, J., Harris 消费者行为学
2 个回复 - 1189 次查看是教授推荐的书，国外研究生课程用的。最新版2019-12-2 16:50 - rita133 - 市场营销

【2019新书】The Psychology of Financial Consumer Behavior
19 个回复 - 3050 次查看 The Psychology of Financial Consumer Behavior by Dominika Maison (Author) About the Author Dominika Maison is a Professor working at the Faculty of Psychology at the University of Warsaw and own ...2019-7-29 09:03 - slowry - 金融学（理论版）

【独家发布】【独发】Consumer Behavior 6th Edition
7 个回复 - 3480 次查看 by Wayne D. Hoyer (Author), Deborah J. MacInnis (Author), Rik Pieters (Author) CONSUMER BEHAVIOR combines a foundation in key concepts from marketing, psychology, sociology, and anthropolo ...2016-3-31 10:35 - shuiyaoziliao - 市场营销

100论坛币求Consumer Behavior 11th by Leon Schiffman, Wisenblit 11E(Global Editio
26 个回复 - 5940 次查看 Detailed item info [/td][/tr] [/table]Certain data records © 2015 Bowker. Rights in cover images reserved by owners.2015-1-17 01:43 - zkij123 - 悬赏大厅

【学习笔记】求consumer behavior的PDF版，作者Blackwell，萬分感謝！
0 个回复 - 379 次查看求consumer behavior的PDF版，作者Blackwell，萬分感謝！2019-9-22 11:43 - clytie3 - Forum

The Charm of Behavior-Based Pricing: When Consumers’ Taste
2 个回复 - 623 次查看【作者(必填)】 Wilfred Amaldoss 【文题(必填)】 The Charm of Behavior-Based Pricing: When Consumers’ Taste Is Diverse and the Consideration Set Is Limited【年份(必填)】 2019 【全文链接或数据库名称 ...2019-9-8 15:19 - 下雨就打伞 - 求助成功区

Consumer Search Behavior and Its Effect on Markets
3 个回复 - 729 次查看【作者(必填)】Brian T. Ratchford 【文题(必填)】Consumer Search Behavior and Its Effect on Markets 【年份(必填)】2009 【全文链接或数据库名称(选填)】https://www.nowpublishers.com/article/Detail ...2019-5-24 02:49 - dreamtree - 求助成功区

Understanding Hope and its Implications for Consumer Behavior: I Hope, Therefore
7 个回复 - 489 次查看【作者(必填)】Deborah J. MacInnis and Hae Eun Chun 【文题(必填)】Understanding Hope and its Implications for Consumer Behavior: I Hope, Therefore I Consume 【年份(必填)】2007 【全文链接或数据 ...2019-5-23 02:36 - dreamtree - 求助成功区

Consumer Behavior
2 个回复 - 621 次查看课本是Consumer Behavio 版本是11th edition 作者是所罗门语言是全英2019-4-29 16:18 - 校猎亦似观成功8 - 金融学（理论版）

Westwin-2018.07-Chinese Consumer Cross-Border Purchasing Behavior 2018
0 个回复 - 392 次查看 Westwin-2018.07-Research Report on Chinese Consumer Cross-Border Purchasing Behavior 20182019-3-19 18:06 - everbright2012 - 行业分析报告

Consumer Purchasing Behavior Analysis on Impulse Buying
0 个回复 - 523 次查看 TITLE:Consumer Purchasing Behavior Analysis on Impulse Buying AUTHOR:I.G.A Prita Dewi Maharani (1) Gede Sri Darma (2) ABSTRACT Retail business actors are required to be able to keep up with the tim ...2019-3-13 15:55 - 吴彦祖初恋 - 新手入门区

Consumer behavior in social commerce: A literature review
1 个回复 - 629 次查看【作者(必填)】 Kem Z.K. Zhang, Morad Benyoucef, 【文题(必填)】 Consumer behavior in social commerce: A literature review 【年份(必填)】 2016 【全文链接或数据库名称(选填)】 https://www.science ...2019-3-6 23:36 - pplain - 求助成功区

200论坛币求Consumer Behavior, 11th Edition Leon G. Schiffman
9 个回复 - 1556 次查看 Consumer Behavior, 11th Edition Leon G. Schiffman Joseph L. Wisenblit 2015 | Pearson 英文版万分感谢2019-2-19 12:20 - Jerry.H - 求助成功区

Foundations of Stated Preference Elicitation: Consumer Behavior and Choice-based
3 个回复 - 726 次查看【作者(必填)】Moshe Ben-Akiva, Daniel McFadden, Kenneth Train 【文题(必填)】Foundations of Stated Preference Elicitation: Consumer Behavior and Choice-based Conjoint Analysis 【年份(必填)】2019 ...2019-2-11 13:35 - dreamtree - 求助成功区

Social Influence On Consumers’ Online Review Behavior
1 个回复 - 508 次查看【作者(必填)】Hengyun Li 【文题(必填)】2018 【年份(必填)】Social Influence On Consumers’ Online Review Behavior 【全文链接或数据库名称(选填)】https://scholarcommons.sc.edu/etd/4779/2019-1-25 19:38 - hpeng520 - 文献求助专区

green consumerism - perspectives, sustainability, and behavior (2019)
4 个回复 - 538 次查看 green consumerism - perspectives, sustainability, and behavior (2019)2019-1-5 11:26 - loneshark - 投资人（实务版）

The Developmental Process of Unethical Consumer Behavior
1 个回复 - 384 次查看【作者(必填)】 Liu, Zhiqiang[/backcolor]，Yang, Zhilin[/backcolor] 【文题(必填)】The Developmental Process of Unethical Consumer Behavior: An Investigation Grounded in China[/backcolor]【年份(必填)】 ...2018-12-19 18:43 - zll527 - 求助成功区

Measuring Unethical Consumer Behavior Across Four Countries
1 个回复 - 380 次查看【作者(必填)】 Vince W. Mitchell[/backcolor]，George Balabanis[/backcolor]，【文题(必填)】Measuring Unethical Consumer Behavior Across Four Countries[/backcolor] 【年份(必填)】2009 【全文链接或数 ...2018-12-19 19:02 - zll527 - 求助成功区

Mobile Marketing Channel: Online Consumer Behavior 2016
5 个回复 - 1817 次查看 Book Name: Mobile Marketing Channel: Online COnsumer Behavior Author: Mahmud Akhter Shareef, Yogesh K. Dwivedi, Vinod Kumar Year: 2016 Publisher: Springer2018-7-27 01:38 - wmwong - 市场营销

Consumer Behavior: Buying, Having and Being - Solomon 10e 英文原版 + 8e 中文 PDF
19 个回复 - 10055 次查看毕业前清仓行动第五……啊算啦以后就不写排号啦没意义：由 Michael R. Solomon 编著的第 10 版《消费者行为学》英文文字版 PDF。作者麦克·所罗门是消费者行为学领域赫赫有名的学者；这本教材也是大学消费者 ...2014-7-20 22:17 - XSStudio - 市场营销

Consumer Behavior 2017-2018 12th Richard K. Miller
2 个回复 - 1215 次查看 Book: Consumer Behavior 2017-2018 12th Author: Richard K. Miller Publisher: Richard K. Miller & Associates Year: 20172018-7-24 01:23 - wmwong - 市场营销

The Routledge Companion to Consumer Behavior
6 个回复 - 1524 次查看 Title: The Routledge Companion to Consumer Behavior Author: Edited by Michael R. Solomon and Tina M. Lowrey Year: 20182018-10-4 20:59 - wmwong - 市场营销

Consumer Behavior on Social Media: A Thematic Exploration and an Agenda for Futu
1 个回复 - 499 次查看【作者(必填)】Alberto Lopez，Raquel Castaño 【文题(必填)】Consumer Behavior on Social Media: A Thematic Exploration and an Agenda for Future Inquiry 【年份(必填)】2018 【全文链接或数据库名 ...2018-9-28 12:37 - hpeng520 - 求助成功区

Socio-Economic Perspectives on Consumer Engagement and Buying Behavior
22 个回复 - 990 次查看 English | 2017 | ISBN: 1522521399 | 448 pages | PDF | 9,5 MB "This book provides some insights on new dimensions and emerging contexts on the socioeconomic perspectives on the consumer engagement a ...2017-6-26 15:02 - igs816 - 经管书评

Consumer Behavior 2017-2018 12th
2 个回复 - 1522 次查看 Book: Consumer Behavior 2017-2018 12th Author: Richard K Miller Publisher: Richard K. Miller & Associates Year: 20172018-7-24 04:11 - wmwong - 市场营销

Gender, Culture and Consumer Behavior 2012
2 个回复 - 1155 次查看 Book Name: Gender, Culture and Consumer Behavior Author: Cele C. Otnes and Linda Tuncay Zayer Pubisher: Routledge Year: 20122018-7-23 12:35 - wmwong - 市场营销

求电子书：Psychological Wwnership and Consumer Behavior
2 个回复 - 513 次查看【作者(必填)】Joann Peck, Suzanne B. Shu 【文题(必填)】Psychological Wwnership and Consumer Behavior 【年份(必填)】2018 【全文链接或数据库名称(选填)】无2018-6-14 13:42 - richardzy - 求助成功区

消费统计. Essays in the theory and measurement of consumer behavior
0 个回复 - 406 次查看 TJ_12_1980_003. 消费统计. A.deaton(ed.). Essays in the theory and measurement of consumer behavior in honor of sir richard stone. Cambridge:cambridge university press2018-4-11 22:26 - errorzhu - 经济统计专版

consumer behavior, organizational strategy and financial economics (2018)
1 个回复 - 755 次查看 consumer behavior, organizational strategy and financial economics (2018) (.epub + .pdf)2018-4-2 08:19 - loneshark - 投资人（实务版）

徵求Consumer Behavior Buying, Having, and Being - 12th PPT
0 个回复 - 1190 次查看徵求Consumer Behavior Buying, Having, and Being - 12th PPT Title: Consumer Behavior: Buying, Having, and Being, 12th Edition Author: Michael R. Solomon Length: 632 pages Edition: 12th Edition Lan ...2018-3-8 12:46 - Timtw - 微观经济学

Looking for "consumer behavior & marketing strategy" 9th
1 个回复 - 752 次查看 Hello, who has the book named as "consumer behavior and marketing strategy" 9th by Peter and Olson [*]Publisher: McGraw-Hill Education; 9 edition (December 21, 2009) Can you share with me? Thank ...2018-2-20 15:09 - wmwong - 市场营销

Deaton, Angus; John, Muellbauer. 1980. Economics and Consumer Behavior. New York
8 个回复 - 2841 次查看 Deaton, Angus; John, Muellbauer. 1980. Economics and Consumer Behavior. New York Cambridge University Press.2015-10-13 11:39 - kexinkeqing - 微观经济学

求 Social Media Brand Community and Consumer Behavior: Quantifying the Relative
1 个回复 - 632 次查看【作者(必填)】zhijielin 【文题(必填)】Social Media Brand Community and Consumer Behavior: Quantifying the Relative Impact of User- and Marketer-Generated Content 【年份(必填)】2013 【全文链接 ...2018-2-19 07:17 - pplain - 求助成功区

消费者行为书籍Consumer Behavior Buying Having and Being （11th edition
5 个回复 - 2991 次查看消费者行为书籍Consumer Behavior Buying Having and Being （11th edition）pdf PDF 下载不了，下载 txt 文件里面有网盘链接和提取码2015-7-25 10:29 - dumunie - 市场营销

Consumer behavior : buying, having, and being
3 个回复 - 936 次查看请问有没有Consumer behavior : buying, having, and being 可以下载，跪求！！新手积分不够嘤嘤嘤2017-9-10 18:33 - caicaiziii - 爱问频道

寻找Consumer Behavior: Building Marketing Strategy,12ed
2 个回复 - 903 次查看 Consumer Behavior: Building Marketing Strategy,12ed2017-9-9 17:28 - VC出现过的 - 文献求助专区

Consumer Behavior - Building Marketing Strategy, 11E (Hawkins&Mothersbaugh)
7 个回复 - 5034 次查看 2012-6-30 21:20 - xingxf - 市场营销

Essentials of Consumer Behavior
5 个回复 - 1248 次查看 Essentials of Consumer Behavior offers an alternative to traditional textbooks for graduate students. Shorter than competing books, but no less rigorous, it includes unique material on vulnerable cons ...2017-6-26 13:26 - nivastuli - 金融学（理论版）

soocio-economic perspectives on consumer engagement and buying behavior (2017)
2 个回复 - 707 次查看 soocio-economic perspectives on consumer engagement and buying behavior (2017) (.pdf)2017-6-27 06:57 - loneshark - 宏观经济学

求助外文文献“Consumers' Purchase Behavior Under Trade-In Program with
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