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基于Philip Kotler Marketing Management (15th) ：JHU MKT学习课件等资料
1 个回复 - 669 次查看基于Philip Kotler Marketing Management (15th) ：JHU MKT学习课件等资料 Birth of the Swatch.pdf Blood Bananas Chiquita in Colombia.pdf Canadian Breast Cancer Foundation Corporate Sponsorship Ch ...2022-5-13 14:12 - Kathy-202109 - 现金交易版

ICN semester1学习课件等资料,法国南锡商学院
1 个回复 - 1345 次查看 ICN semester1学习课件等资料主要课程如下： change management and project management corporate strategy french economy global logistics and transportation HRM innovation management and en ...2022-4-30 16:49 - lotus_sss - 现金交易版

【Marketing Management】品牌策划、大数据精准营销、内容营销
0 个回复 - 749 次查看【Marketing Management】品牌策划、大数据精准营销、内容营销这是一个全球著名餐饮服务提供商KK（基于商业，KK是我定义的），经对全球市场、特别中国市场是：如何进行品牌策划？如何开展内容营销？如何应用大数据进 ...2019-11-22 10:20 - Mujahida - 现金交易版

Marketing Management 15版 15th 《运营管理》市场营销学经典教材英文版原版
29 个回复 - 12217 次查看英文原版！！作者是PhiliP Kotler，Kevin lane Keller，此PDF是可以检索和编辑的，非扫描版如果要这本书中文版的去看我另一个帖子！！2018-9-17 12:45 - DustinX - 市场营销

科特勒营销管理最新第15版,中/英版,电子版,可复制,MarketingManagement 15E Kotler
27 个回复 - 15448 次查看科特勒营销管理最新第15版,英文版,电子版,可复制,MarketingManagement 15E Kotler 科特勒营销管理最新第15版,中文pdf扫描赠送2章彩版；（等我有空再全部扫描）2020-10-12 22:33 - zaoyan - 市场营销

Marketing Management 3rd Edition By Greg Marshall and Mark Johnston
4 个回复 - 2878 次查看 Marketing Management 3rd Edition By Greg Marshall and Mark Johnston 美国营销协会AMA指定教材2022-6-13 02:19 - wukongz - 商学院

MarketingManagement(15thEdition)2016-Kotler&Keller[Dr.Soc].pdf
23 个回复 - 8917 次查看市场营销的经典教材这是第15版的英文原版彩色pdf 附件还有教材附送的课后习题答案和题库希望对大家有帮助2018-9-3 10:51 - lindsaychann - 市场营销

Marketing Management 14版 Kotler 原书pdf + test bank
11 个回复 - 8337 次查看如题~Marketing Management 14版原书及配套练习题（含解答）2016-9-8 13:44 - fudanld - 市场营销

Marketing Management 15 Global edition
50 个回复 - 19196 次查看 ISBN: 1292092629, 0133856461 | 832 Pages | PDF | 41.15 MB by Philip T Kotler (Author), Kevin Lane Keller (Author) © Pearson Education Limited 2016 The rights of Philip Kotler and ...2015-11-16 14:19 - shuiyaoziliao - 市场营销

Handbook of Research Methods for Marketing Management (2021)
6 个回复 - 1116 次查看书籍Handbook of Research Methods for Marketing Management (2021) 作者： Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle 出版时间：2021年10月出版社：Edward Elgar Publishing 内容 ...2022-2-18 12:06 - douer2016007 - 管理科学

原版pdf Business Marketing Management B2B 11e
6 个回复 - 2069 次查看 Business Marketing Management B2B 11e by Michael D. Hutt (Author), Thomas W. Speh (Author) 原版pdf Reflecting the latest trends and issues, market-leading BUSINESS MARKETING MANAGEMENT: B2 ...2017-7-10 17:20 - beningermany - 市场营销

Essentials of Marketing Management, 2nd Edition（mobi、epub、docx、pdf）
4 个回复 - 913 次查看 azw3格式见：http://bbs.pinggu.org/thread-6028265-1-1.html The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on mar ...2017-10-21 22:46 - ccwwccww - 经管书评

2022《Industrial Marketing Management》录用流程
10 个回复 - 3072 次查看该刊属于ABS 3星、JCR一区期刊，国内学者发的较多，和Journal of Business Research两个期刊可能是管理综合类最容易上手的ABS 3了，ABS 3守门员难度。该文章我是通讯作者，一作是我师妹。 2020年11月：投稿， ...2022-1-27 14:37 - zhangshuman - 学术道德监督

学术生涯第四站-Industrial Marketing Management (IMM)
19 个回复 - 4661 次查看博士进阶日记：博士生涯的开山之作顺利被录用啦！期刊名称是[/backcolor]Industrial Marketing Management (SSCI)，JCR分区Q1，ABS3星。[/backcolor] 具体投稿流程如下：[/backcolor] [/backcol ...2021-9-6 22:39 - 13113954007 - 学术道德监督

Handbook of Research Methods for Marketing Management (Robin Nunkoo, Viraiyan Te
1 个回复 - 459 次查看 Handbook of Research Methods for Marketing Management (Robin Nunkoo, Viraiyan Teeroovengadum) Handbook of Research Methods for Marketing Management (Robin Nunkoo, Viraiyan Teeroovengadum) 发 ...2022-7-12 03:58 - hugohugo0000 - Forum

(中文) 营销管理-中国版（原书是Kotler的 Marketing Management in China）
18 个回复 - 9137 次查看老号被盗，积攒的论坛币都没了，所以定价有点高不好意思，需要的下吧！这个版本之前用老号在论坛悬赏了很久都没有，最后还是taobao买的。中文的。 Marketing Management in China 作　　者：Philip Kotler, Ke ...2014-11-26 16:34 - iserzy1 - 市场营销

MarketingManagement(15thEdition)-Kotler&Keller
12 个回复 - 3255 次查看 MBA课程需要全英文教材及testbank，有新教材会持续发布~2020-5-27 21:36 - lunaxinglv - 市场营销

International Marketing Management
0 个回复 - 598 次查看有无uu 有这几本书的中文版～～ Consumer behavior : buying, having, being第十二版 McDaniel, C & Gates, R (2016) – Marketing Research Essentials2021-9-11 10:16 - 包包! - 新手入门区

回馈论坛：Industrial Marketing Management录用经验分享
8 个回复 - 6366 次查看学术小白，今年4月份录用一篇SSCI，期刊名称是Industrial Marketing Management，JCR分区Q1，ABS3星。具体投稿流程如下：2019.7.22 submitted 2019.7.23 under review 2019.11.05 我记得是系统显示under review的 ...2020-9-2 17:59 - 不二b - 学术道德监督

Marketing Management：A Strategic Decision Making Approach 8th Edition
3 个回复 - 1463 次查看 Marketing Management：A Strategic Decision Making Approach 8th EditionMullins, J. and Walker, O.2020-9-20 12:19 - 冰糖酒渍八宝粥 - 市场营销

求书MARKETING MANAGEMENT – Knowledge and Skills, (11th Edition), Peter, J. Paul
0 个回复 - 587 次查看请问谁有这本书👇 MARKETING MANAGEMENT – Knowledge and Skills, (11th Edition), Peter, J. Paul and James M. Donnelly Jr., McGraw-Hill, 2011, ISBN: 978-0- 07-786105-6 求这本书的电子版，感 ...2021-3-30 11:25 - 爱喝可乐 - 新手入门区

<MARKETING MANAGEMENT>, 15edition Philip Kotler
2 个回复 - 827 次查看 Marketing Management 15版英文原版带标签目录。5金币即可。如有侵权请联系我，速删！2021-3-6 19:17 - KK7813 - 市场营销

The Management of Marketing Costs
3 个回复 - 656 次查看【作者(必填)】James W Culliton 【文题(必填)】The Management of Marketing Costs 【年份(必填)】Boston, Division of Research, Graduate School of Business Administration, Harvard Univ., 1948 【全 ...2021-2-14 10:54 - victorbian - 文献求助专区

Marketing Management 14th PHILIP KOTLER《营销管理第14版》
26 个回复 - 10234 次查看《营销管理 14版》（英文原版）（最新版），PHILIP KOTLER 的这本书不用多介绍吧，营销圣经。好东西拿出来大家分享。2015-1-18 15:28 - 哒哒咖啡 - 市场营销

科特勒营销管理（14版）英语版答案（教师手册）IM kotler-Marketing Management
6 个回复 - 4880 次查看 Instructor Manual for 14e教师手册英语版包含案例答案2016-3-9 14:29 - hhj100 - 市场营销

A Framework for Marketing Mmanagement
0 个回复 - 485 次查看 A Framework for Marketing Mmanagement2020-11-11 14:27 - zmr。。。 - 新手入门区

营销管理第14版科特勒英文版纯电子版非扫描版 Marketing Management 14E Kotler
20 个回复 - 7134 次查看这个太著名啦，MBA的strategic marketing课上用的教材2014-6-10 23:10 - woonray - 市场营销

谁有marketing management in china的中文版电子书啊
1 个回复 - 958 次查看谁有marketing management in china的中文版电子书啊2016-11-27 11:11 - wyw66 - 爱问频道

求电子书Research Handbook of Innovation and Creativity for Marketing Management
3 个回复 - 1061 次查看 Shiu, E. (2017), Research Handbook of Innovation and Creativity for Marketing Management, Edward Elgar Publishing. ISBN: 9780857937940 非常感谢！！！！2020-8-30 02:40 - evehanabi - 求助成功区

Marketing Management - Global Edition - 15th - Kotler, Keller
3 个回复 - 2344 次查看 This is the original pdf ebook. You can copy, search text :) About This ProductDESCRIPTIONFor undergraduate and graduate courses in marketing management. The gold standard for today's marketing mana ...2016-10-6 08:56 - leanhnhat - 市场营销

求kotler marketing management 题库
0 个回复 - 729 次查看要期末考试了，复习起来毫无头绪，感谢2020-7-24 17:21 - coldwater. - 爱问频道

marketing management kotler keller global edition 15e
1 个回复 - 1274 次查看 marketing management kotler keller global edition 15e About the Author(s) Philip Kotler is one of the world’s leading authorities on marketing. He is the S. C. Johnson & Son Distinguished Profe ...2020-5-30 16:02 - EBTG - 管理科学

Marketing Management Knowledge and Skills by peter（p1－288）
3 个回复 - 751 次查看 Marketing Management Knowledge and Skills（p1－288）J.panul peter编写的经典教材，这个扫描版也是非常难得的！！！2018-1-19 10:02 - rn8802 - 会计与财务管理

【经典教材系列】Quantitative Modelling in Marketing and Management (第2版)
67 个回复 - 9313 次查看经典教材2015年第2版（共569页），降价出售3天，想要随时跟踪最新好书，请点击头像下方“加关注”。关注成功后，查看这里即可：三步走把千本好书“一网打尽”！。 [相关阅读] 【经典教材系列】（资料汇总帖，附 ...2016-2-6 18:17 - wwqqer - 市场营销

International Marketing and Export Management Eighth edition
13 个回复 - 1851 次查看 Pearson | 2016 | ISBN: 978-1-292-01695-5 | 742 pages | PDF **** 本内容被作者隐藏 ****2018-6-30 15:10 - igs816 - 世界经济与国际贸易

求Marketing Management 14th by Kotler 的Test Bank & Solutions Manual
5 个回复 - 789 次查看如题，求这本书的题库和答案，完整版！！！2020-2-25 13:23 - juanfan6550 - 悬赏大厅

[下载]Marketing Management The Big Picture
25 个回复 - 11843 次查看 The foundamental book for marketing. It is the marketing textbook of MBA in University of Michigan. [此贴子已经被作者于2007-7-30 5:43:36编辑过]2007-6-16 02:43 - fengyun8323 - 市场营销

Marketing Management, 15e
0 个回复 - 34 次查看 Kotle&Keller(2016), Marketing Management, 15e, Pearson [*]Series: Marketing Management [*]Hardcover: 832 pages [*]Publisher: Pearson; 15 edition (January 9, 2015) [*]Language: English [*]IS ...2020-2-19 13:46 - 黑桃皇后 - Forum

Marketing Management Kolter Keller Ch1~15题库
9 个回复 - 4742 次查看在此分享一下自己搜集到的题库。对应书是Kolter Keller的《Marketing Management》14e的前15章，共15个WORD文档。（ISBN 978-0-13-210292-6）做题过关无大碍，已亲证。2014-12-16 16:14 - verasol - 市场营销

请问有 Marketing Management 吗
0 个回复 - 912 次查看请问有 Marketing Management 第14版吗2019-12-28 06:00 - Zoey77777 - 市场营销

A Framework for Marketing Management 6e - Philip Kotler-2
10 个回复 - 3872 次查看 2017-1-11 23:57 - cocktail7777777 - 市场营销

Toolbox for Marketing and Management: Creative Concepts, Forecasting Methods...
20 个回复 - 4381 次查看 Toolbox for Marketing and Management: Creative Concepts, Forecasting Methods, and Analytical Instruments by Ralf T. Kreutzer (Author) About the Author Ralf T. Kreutzer is a Professor of Marketin ...2019-5-4 10:33 - slowry - 金融学（理论版）

best practices in hospitality and tourism marketing and management (2018)
6 个回复 - 1290 次查看 best practices in hospitality and tourism marketing and management (2018)2018-11-15 19:24 - loneshark - 投资人（实务版）

Marketing Management 14th edition (Kotler and Keller)
23 个回复 - 10342 次查看高清版本2012-6-23 09:16 - xingxf - 市场营销

【独家发布】【kindle】Social Commerce: Marketing, Technology and Management
31 个回复 - 3675 次查看如果喜欢该文档，欢迎订阅【kindle电子书】文库，http://bbs.pinggu.org/forum.php?mod=collection&action=view&ctid=3186 [/backcolor]图书名称：Social Commerce: Marketing, Technology and Management[/backc ...2016-8-14 17:26 - 牛尾巴 - 商学院

Kotler《Marketing Management》12ed 免费
302 个回复 - 30769 次查看 Kotler《Marketing Management》12ed 电子版pdf免费提供，有意者请留下邮箱。2009-9-17 04:24 - xiaoqiaoalicia - 休闲灌水

Digital Marketing Management: A Handbook for the Current (or Future) CEO
16 个回复 - 799 次查看 January 27, 2015 | English | ISBN-10: 1606499246, ISBN-13: 978-1606499245 | 170 pages | PDF The book's target is the executive or middle manager who needs to understand how to incorporate digital ...2018-5-11 10:38 - igs816 - 经管书评

Sports Media, Marketing, and Management
7 个回复 - 644 次查看 by Information Resources Management Association (Author, Editor) IGI Global | English | 2018 | ISBN-10: 1522554750 | 558 pages | PDF The application of marketing and management concepts to sport ...2018-6-27 14:11 - igs816 - 经管书评

【学习笔记】marketing management 15th version on Apr.09,2019
7 个回复 - 1194 次查看 Reading material: marketing management 15th version; Part 1 : understanding marketing management Chapter 1 : define marketing for the new realities; Chapter 2: developing marketing strategies and p ...2019-4-9 15:25 - harverywu - Forum

Marketing Management 15ed
34 个回复 - 5628 次查看本来有了不想上传的可是想到像我一样的穷人没币买不起就上传吧~2016-3-12 17:24 - Dim. - 市场营销

A Preface to Marketing Management Fourteenth Edition
6 个回复 - 1662 次查看 A Preface to Marketing Management Fourteenth Edition2018-1-14 10:14 - diezerg - 金融学（理论版）

Marketing Management 15th - Kotler, Keller
9 个回复 - 5606 次查看 Let enjoy the orifinal e-book with pdf format :) About the AuthorPhilip Kotler is one of the world’s leading authorities on marketing. He is the S. C. Johnson & Son Distinguished Professor of Intern ...2016-10-6 08:53 - leanhnhat - 市场营销

【独家发布】【kindle】Business Project Management and Marketing
30 个回复 - 3714 次查看如果喜欢该文档，欢迎订阅【kindle电子书】文库，http://bbs.pinggu.org/forum.php?mod=collection&action=view&ctid=3186 [/backcolor]图书名称：Business Project Management and Marketing[/backcolor] 作者： ...2016-8-14 17:29 - 牛尾巴 - 市场营销

The Experience Logic as a New Perspective for Marketing Management
6 个回复 - 1284 次查看 English | PDF | 2018 | 221 Pages | ISBN : 3319775499 This book provides stimulating insights into the ways in which the adoption of experience logic can revitalize marketing perspectives and stimul ...2018-4-18 11:05 - igs816 - 市场营销

求Johanne Brunet等一系列作者的Marketing Management 第二版急！！！
0 个回复 - 674 次查看求Johanne Brunet等一系列作者的Marketing Management 第二版急！！！2018-9-5 08:16 - 冲冲冲冲啊 - 爱问频道

求Marketing Management In China英文电子版
18 个回复 - 4261 次查看 [/backcolor] 作者: Philip Kotler Kevin Lane Keller Lu Taihong isbn: 9810679971 书名: Marketing Management in China 页数: 736 定价: USD 147.00 出版社: Pearson Education 装帧: Paperback 出版年: ...2013-1-2 11:42 - gamebabycn - 悬赏大厅

Harvard ManageMentor7-negotiating&8：Marketing essentials
1 个回复 - 1815 次查看各位晚上好，今天将为各位继续奉上原汁原味的Harvard ManageMentor之7：Negotiating.还有8：Marketing essentials.希望各位喜欢。仍然承诺课件的质量，包括主要学习材料+辅助材料+听力材料2014-8-14 21:01 - ajax - MBA专版

【经典教材系列】International Marketing & Export Management （第7版）
45 个回复 - 6745 次查看最新高清pdf版降价出售期限已过！想要随时跟踪最新好书，请点击头像下方“加关注”。关注成功后，点击查看这里：“关注的帖子”。 [相关阅读] 【经典教材系列】（资料汇总帖，附链接，持续添加中） Int ...2015-3-9 07:21 - wwqqer - 世界经济与国际贸易

请问谁有global marketing management warren keegan 8th的答案？？明天考试，谢谢！
0 个回复 - 593 次查看 2018-6-12 21:08 - 苍穹1998 - 休闲灌水

Marketing Management--营销管理第14版：菲利普·科特勒
5 个回复 - 3275 次查看菲利普·科特勒Marketing Management--营销管理，中英文都有，第14版2018-5-1 09:38 - zoupei - 市场营销

Marketing Management For Non-Marketing Managers: Improving Returns on Marketing
16 个回复 - 2634 次查看 English | ISBN: 1937352676 | 2017 | 352 pages | PDF | 3 MB Although marketing“related expenses are a significant portion of most organizations budgets, it is often frustrating ...2017-11-4 21:18 - igs816 - 市场营销

求 “Marketing Management: An Asian Perspective/Pearson/Kotler/6th 題庫test bank
1 个回复 - 1960 次查看【作者(必填)】Philip Kotler/Kevin Lane Keller/Swee Hoon Ang/Siew Meng Leong/Chin Tiong Tan 【文题(必填)】Marketing Management: An Asian Perspective/題庫Test Bank 【年份(必填)】6th Edition 請教 ...2015-11-10 00:55 - xaviershang - 文献求助专区

【营销管理架构，最新国际版】 A Framework for Marketing Management (2016, 6e)
40 个回复 - 6888 次查看 A Framework for Marketing Management, Global Edition (6e) Philip Kotler A Succinct Guide to 21st Century Marketing Management Framework for Marketing Management is a concise, streamlined ...2017-1-22 08:51 - cmwei333 - 商学院

Efraim Turban，Social Commerce — Marketing, Technology and Management （2016）
0 个回复 - 891 次查看我个人推荐的一本新概念的营销学教科书（330页），主要针对电商的发展需求，MBA或者总裁班MBA最适合。纯正PDF版，就是可以编辑，拷贝啦。因为是纯正数字版，所以很小，只有8Mb，扫描版起码几十个甚至上百M。 Efra ...2018-3-11 20:33 - chate21 - 市场营销

Global Marketing Management Warren J. Keeg
1 个回复 - 1109 次查看 Global Marketing Management by Warren J. Keeg (8 edition)2018-3-5 21:04 - 香橼xy - 世界经济与国际贸易

【公司营销管理】Enterprise Marketing Management: The New Science of Marketing
1 个回复 - 1106 次查看书籍信息: 标题: Enterprise Marketing Management: The New Science of Marketing 语言: English 格式: pdf 大小: 1.4M 页数: 241 年份: 2003 作者: Dave Sutton, Tom Klein 版次: 1st 出版社: Wiley ...2017-11-20 11:16 - 瘦瘦三国 - 市场营销

200论坛币求购《marketing management 4th》Author: iacobucci
0 个回复 - 1699 次查看 Publisher Prentice Hall South Western2015-10-11 07:21 - 幻若天使 - 市场营销

Essentials of Marketing Management, 2nd Edition.azw3
4 个回复 - 867 次查看 Book Description The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array of examples and case ...2017-10-17 14:07 - ccwwccww - 经管书评

Marketing Management 15e Philip Kotler
21 个回复 - 8570 次查看 Marketing Management 15e Philip Kotler2015-12-11 00:44 - oyzn - 市场营销

STRATEGIC MARKETING MANAGEMENT QCF Level 6 Unit-Study Manual (500 pages)
0 个回复 - 967 次查看 The Association of Business Executives: STRATEGIC MARKETING MANAGEMENT QCF Level 6 Unit-Study Manual (500 pages) 1 Introduction to Strategic Marketing Management 1 Introduction 2 The Planning P ...2017-9-15 23:30 - capm - 市场营销

STRATEGIC MARKETING MANAGEMENT 官方课本 (464 pages)
0 个回复 - 1457 次查看 STRATEGIC MARKETING MANAGEMENT 官方课本 (464 pages) 1 Planning and Strategy 1 Introduction 2 The Planning Process 2 Developing Plans 6 Strategic Planning 19 2 The Marketing Function, Objective ...2017-9-15 00:47 - capm - 市场营销

Marketing management 2th Edition by Marshall
0 个回复 - 862 次查看求助上述教材题库，谢谢2017-8-29 22:42 - ob0084vs - 悬赏大厅

求Marketing Management, A strategic Decision-Making Approach; 7th Ed
1 个回复 - 818 次查看书名：Marketing Management, A strategic Decision-Making Approach; 7th Ed. 2009， By McGraw-Hill/Irwiin, John W. Mullins Orvilla C. Walker, ISBN: 00733811602017-8-4 15:19 - 极大值 - 悬赏大厅

Marketing Management test bank 15
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